Experienced Email & SMS Marketing Specialist

Hiring: Experienced Email & SMS Marketing Specialist (E-commerce)

We are looking for an experienced Email & SMS Marketing Specialist to manage and optimize retention marketing for our multiple fashion e-commerce stores (Shopify).

We need someone who understands e-commerce, customer behavior, and conversion optimization — not a beginner.
Key Responsibilities

• Set up and manage email & SMS marketing campaigns.
• Build and optimize automated flows: abandoned checkout, abandoned cart, welcome series, post-purchase, win-back, etc.
• Create high-converting promotional campaigns for sales, new arrivals, and special offers.
• Segment customers based on purchase history, behavior, and engagement.
• Manage email /SMS platforms such as Klaviyo, Omnisend, or similar.
• Run A/B tests to improve open rates, click rates, and conversions.
• Monitor performance and report on revenue generated from email & SMS.
• Manage campaigns across multiple Shopify stores.

Requirements

• Proven experience in email & SMS marketing for Shopify stores.
• Strong knowledge of Klaviyo or similar platforms.
• Experience with fashion e-commerce is a plus.
• Ability to create effective campaigns and automated flows independently.
• Strong understanding of segmentation, deliverability, and SMS/email marketing compliance.
• Results-driven, organized, and able to manage multiple stores.

What We're Looking For

Someone who can take full ownership of our email & SMS marketing, identify revenue opportunities, and continuously improve performance.

Our goal is to increase returning customers and generate