Real Estate Marketing & Lead Generation Specialist
Confidential employer
>> ONLY APPLICANTS WITH ATTACHED CV AND VIDEO INTRODUCTION WILL BE CONSIDERED <<
Job Type: Full-Time
Work Hours: Monday to Friday, 9:00 AM to 6:00 PM Pacific Time, with a 1-hour break
Job Overview:
We are seeking a Real Estate Marketing & Lead Generation Specialist to support two real estate agents at California Luxury Investments. The role focuses on attracting prospective clients, building connections with potential investors, and promoting property listings through social media.
The ideal candidate has hands-on experience in real estate marketing and understands how to use social media platforms to increase property visibility, engage potential buyers, and generate qualified leads.
This is a hands-on role requiring strong marketing skills, creativity, initiative, and the ability to independently manage social media activities and lead generation efforts.
Key Responsibilities:
Manage and maintain the company's social media presence across Facebook , X (formerly Twitter ), and LinkedIn.
Create and publish engaging content to promote property listings and attract prospective buyers.
Develop social media strategies to increase brand visibility and reach potential real estate clients.
Identify and engage with prospective clients, buyers, and investors through social media platforms.
Implement lead generation initiatives to attract and connect with qualified prospects.
Build relationships with potential investors and relevant real estate contacts through online engagement.
Monitor social media performance, audience engagement, and lead generation activities.
Coordinate with the real estate agents on property listings, marketing priorities, and promotional campaigns.
Required Skills & Qualifications:
Hands-on experience in real estate marketing, preferably supporting real estate agents, brokerages, or property investment businesses.
Proven experience managing Facebook , X (formerly Twitter ), and LinkedIn for business marketing.
Experience promoting property listings and creating real estate marketing content.
Knowledge of social media lead generation strategies and online prospect engagement.
Strong written English and the ability to create compelling property descriptions and promotional content.
Ability to identify and connect with potential buyers, investors, and real estate prospects.
Creative, proactive, and capable of working independently.
A plus: Experience marketing luxury properties, investment properties, or high-value real estate listings. Familiarity with Canva, Facebook Ads, and social media analytics tools is also an advantage.
Note: The initial scope will focus on Facebook , X, and LinkedIn. Email management is not currently part of the role and may be introduced at a later stage.
Note: An NBI or police clearance will be required upon acceptance of the job offer.
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