Static Ad Designer for Clothing Brand - Meta and TikTok ads, must have done apparel (send Drive folder)

Hi! We run a streetwear and hikewear clothing brand - jackets and tracksuits
mainly. We're looking for someone to make our static image ads for Meta and
TikTok.

To be clear about what this is: we are not looking for a graphic designer who
makes nice looking posts. We're looking for someone who makes ads that sell, and
who knows the difference.

We are hiring on your previous work and the brands you made it for. So the most
important thing in your application is a folder we can actually look through.

THE WORK

• Static ad creatives for Meta and TikTok. Product shots, offer ads, comparison

ads, review and testimonial ads, feature and fabric callouts, size and fit,
shipping and guarantee, before and after.

• Bottom of funnel is most of this job. The ads that close someone who already

knows us - the offer, the proof, the objection. If that phrase doesn't mean
anything to you, this isn't the right role.

• Iterations. When a concept works we want variations of it to test - different

headline, different layout, different angle, different colourway - so we can
find out what's actually doing the work.

• Sized correctly for each placement, and readable at phone size.
• You'll get the product photos, the UGC, the reviews and the offer from us.

You're designing, not shooting.

WHAT WE NEED FROM YOU (please read this part properly)

• A GOOGLE DRIVE FOLDER OF YOUR STATIC ADS. Images, not a PDF deck, so we can

scroll it. Set it so anyone with the link can view. If we can't open it we
can't consider you.

• APPAREL WORK IN THAT FOLDER. Clothing, streetwear, outdoor, sportswear,

activewear. Not ecommerce in general. Clothing ads have their own look and
their own objections - fit, sizing, quality, price - and we're hiring for that
specifically.

• NAME THE BRANDS and say which ads in the folder belong to which brand.
• PERFORMANCE, if you have it. CTR, ROAS, CPA, hook rate, whatever you were

shown - say which ads the numbers belong to. If you never had access to the ad
account, say that honestly instead of making something up. It will not count
against you. What we want to know either way is in question 4 below.

• Show us ITERATIONS. Put one concept in the folder with its variations, so we

can see how you test, not just your best single image.

• Good written English. You'll be reading briefs and writing ad copy lines.

WHAT WE DON'T NEED

• A team or an agency. We're hiring one person directly.
• A logo, branding or packaging portfolio. Different job.
• Someone who needs the copy written for them every time. We'll give you the

offer and the angle; the headline on the image is part of your job.

• Someone who shoots. We send you the photos.

HOURS AND PAY
Around 10-15 hours a week to start, long-term, with more as we scale spend.
Paid weekly.
$6-9 USD/hour depending on your work and your experience, reviewed after the
first month.
If you'd rather be paid per creative, quote us a price per CONCEPT that includes
3 variations of it, so we're both clear what a job is.

HOW TO APPLY
Start your reply with the word GRANITE so we know you read this.

Then send us:
1. Your Google Drive link, set to "anyone with the link can view"
2. The brands you made those ads for, and which ads are whose. Say which of them
sell clothing.
3. Any performance numbers you have, and which ads they belong to
4. Of all the ads in that folder, which ONE performed best? How did you know,
and what did you change in the next version because of it?
5. What hours you can work, in your local time, and your time zone
6. Your WhatsApp number