Social Media Director

MEET JSM
JustSimply Marketing (JSM) is a fast-scaling, fully remote digital marketing agency based in Ontario, Canada. We help personal brands across the US and Canada build, grow and monetize online, from organic content and video to funnels and launches for info products and high-ticket programs. We've worked with high-profile creators including Danny Singson, Dr. Nae and Shaun T.

TEAM VISION
Social is the front door to every client's funnel. This department exists to turn attention into revenue, and the Director builds the team and systems that make that repeatable across every account.

THE ROLE
You own the entire Social Media Department: strategy, client relationships, creative direction and the team. Nothing goes out without your final approval.

You report to leadership (COO/CEO) and lead the Social Media Managers and Specialists beneath them. You connect social to launches and wider marketing alongside the video, design and marketing teams.

WHO THIS IS FOR
You've run a client-facing team and you like hard conversations more than you fear them.
You've grown an account past 100K followers and tied it to real revenue.
You hire slowly, train hard and act fast when someone isn't a fit.
You care about client revenue, not vanity metrics.

WHAT WE OFFER YOU
Fully remote, full-time leadership role.
Own a full department serving high-profile personal brands in the US and Canada.
Report directly to leadership with real authority over strategy and team.

WHAT WE EXPECT FROM YOU
Own department strategy, client relationships, creative direction and team performance.
Lead client strategy calls, present recommendations and handle difficult conversations.
Give final approval on all content, campaigns and creative before anything goes out.
Step into any Specialist or Manager task, from posting and analytics to coordinating video and design.
Hire, interview, onboard, train and, when needed, let people go.
Organize Drive, documentation and SOPs so the department runs without you in every detail.
Connect social to launches and wider marketing, and roll out AI workflows across the team.

REQUIREMENTS
Led a client-facing social or marketing team.
Personally managed an account with 100K+ followers and drove measurable client revenue.
Hiring and training experience.
Strong creative judgment plus operational and analytical skills.
Fluent in ---------- , GoHighLevel, Google Drive, Slack and Metricool.
AI-forward: you use ChatGPT, Claude or similar daily and know where AI stops and humans take over.

RESULTS
A strategy call completed with every active client and a documented plan for each.
A final-approval process in place so nothing posts without sign-off.
Core department SOPs written and organized in Drive.
Open seats hired or in active pipeline, with onboarding documented.
Social tied into the launch calendar for every client with an upcoming launch.

LOCATION & SCHEDULE
Remote. Full-time. Hours: 6AM - 2PM EST. This is a leadership seat: client issues, launches and team problems land on your desk, and you're expected to handle them.

COMPENSATION
$2,500 USD

HOW WE WORK
Results over hours: we judge what you ship and what it moves, not time online.
Extreme ownership: if it's yours, you finish it, fix it and own the outcome.
High accountability, low ego: hit your numbers, take feedback fast, make the team better.
Growth over perfection: ship, learn from the data, improve the next round.

HOW TO APPLY
Apply through our application form: ----------
Only completed forms are considered.