Meta Ads Specialist (Campaigns, Onboarding & GoHighLevel) – Full-Time, Remote

I am looking for an experienced and adaptable Meta Ads Specialist to manage advertising campaigns, handle campaign setup and onboarding, and support my digital marketing operations.

You will be responsible for building, launching, and optimising Meta advertising campaigns, managing GoHighLevel systems, and creating advertisements from scripts and hooks to edited videos. I am looking for someone who understands the fast-paced nature of digital advertising, can handle technical setups independently, and is confident communicating about campaign performance.

This is a hands-on role that requires strong Meta Ads knowledge, creative skills, and practical experience with GoHighLevel.

SCHEDULE: Full-time, 40 hours per week, Monday–Friday, 10:30 AM–6:30 PM UK time.

WHAT YOU'LL HANDLE:

Meta Ads and Campaign Management

• Set up Meta Business Manager, advertising accounts, pages, pixels, and permissions.
• Build, launch, and manage Meta advertising campaigns.
• Monitor campaign performance and make data-driven improvements.
• Track key metrics such as cost per lead, lead quality, and overall campaign results.
• Identify campaign issues and implement appropriate solutions.
• Handle campaign setup and onboarding using established procedures.
• Provide clear updates and recommendations on campaign performance.

GoHighLevel

• Build and maintain landing pages and marketing funnels.
• Set up automations and lead follow-up workflows.
• Build and manage appointment-setting bots.
• Configure workflows to support lead management and appointment scheduling.
• Test and troubleshoot landing pages, automations, and system features.

Ad Creation and Creative Production

• Write advertising scripts and engaging hooks that capture attention.
• Edit video advertisements using CapCut, including captions, transitions, and motion graphics.
• Create advertising graphics using Claude and other AI tools.
• Generate voiceovers using ElevenLabs.
• Develop different creative concepts and variations for testing.
• Review advertisements to ensure quality, accuracy, and consistency with brand guidelines.

WHO I'M LOOKING FOR:

• At least 2 years of professional experience working in a digital marketing agency where Meta Ads was a primary service.
• Proven experience setting up, building, launching, and optimising Meta advertising campaigns.
• Strong knowledge of Meta Ads Manager and Meta Business Manager.
• Experience with account setup, pixels, pages, permissions, and campaign onboarding.
• Strong working knowledge of GoHighLevel, including landing pages, automations, and appointment-setting bots.
• High-standard CapCut video editing skills, including captions and motion graphics.
• Experience writing advertising scripts and hooks.
• Good understanding of what makes an effective Meta advertisement.
• Hands-on experience using AI tools such as Claude and ElevenLabs.
• Ability to write effective prompts for AI-assisted creative production.
• Fluent English communication skills and confidence participating in calls and discussing campaign-related matters.
• Strong organisational skills and attention to detail.
• Reliable, proactive, and capable of working independently.
• Willing to work occasional additional hours when required.
• Available to start within one week.

NICE TO HAVE:

• Experience managing lead generation campaigns across different industries.
• Experience working with UK audiences.
• Familiarity with additional marketing and CRM platforms.
• Experience managing multiple campaigns and technical setup processes simultaneously.

TOOLS YOU'LL USE:

Essential:

• Meta Ads Manager
• Meta Business Manager
• GoHighLevel
• CapCut
• Claude
• ElevenLabs

Training will be provided for any additional internal tools and systems.

NOT A FIT:

• Anyone without hands-on Meta Ads campaign management experience.
• Candidates with no practical GoHighLevel experience.
• Anyone whose experience is limited to organic social media posting.
• Candidates who cannot independently create and edit advertising content.
• Anyone uncomfortable communicating in English or participating in work-related calls.

TO APPLY:

Please apply directly through OnlineJobs.ph and include the following:

1. Your updated CV, highlighting your Meta Ads and GoHighLevel experience.
2. A short cover letter explaining your experience with campaign management, onboarding, landing pages, automations, and creative production.
3. Examples of Meta advertising campaigns or video ads you have personally worked on.
4. Examples of GoHigh