Shopify CRO Specialist & Website Developer | E-commerce Brand

We are a men's jewelry brand focused on streetwear, hip-hop, and urban fashion. We're looking for an experienced Shopify CRO Specialist & Website Developer to help us improve our website's user experience, conversion rate, and overall performance.

We're looking for someone who combines strong technical Shopify development skills with a deep understanding of Conversion Rate Optimization (CRO) and e-commerce best practices.

Responsibilities

Analyze our Shopify website to identify opportunities to improve conversion rates and user experience.

Implement CRO improvements across product pages, collection pages, homepage, cart, and checkout where supported by Shopify.

Develop and customize Shopify theme sections, layouts, and functionality.

Improve mobile responsiveness, website speed, and overall usability.

Analyze customer behavior using tools such as Microsoft Clarity, GA4, and Shopify Analytics.

Conduct competitor research and identify effective CRO strategies used by successful e-commerce brands.

Develop and execute A/B tests to evaluate website improvements.

Optimize product page layouts, trust elements, CTAs, upsells, and cross-selling opportunities.

Identify and fix technical issues affecting website performance or conversions.

Track and report on CRO improvements and their impact on key performance metrics.

Requirements

Proven experience with Shopify development and Conversion Rate Optimization.

Strong knowledge of Liquid, HTML, CSS, and JavaScript.

Experience optimizing Shopify stores for higher conversion rates.

Strong understanding of e-commerce UX/UI design and customer purchasing behavior.

Experience with GA4, Microsoft Clarity, Shopify Analytics, and A/B testing tools.

Ability to independently identify problems, recommend solutions, and implement improvements.

Strong attention to detail and understanding of mobile-first design.

Excellent communication skills and ability to meet deadlines.

Experience working with fashion, jewelry, streetwear, or lifestyle brands is a plus.

What We're Looking For

We're not looking for someone who simply makes website changes based on instructions.

We want someone who can proactively analyze our website, identify conversion opportunities, and implement improvements based on data, customer behavior, and proven CRO principles.

You should be comfortable handling both the strategic and technical sides of website optimization, from identifying potential improvements to developing, testing, and evaluating them.

Our goal is to build a long-term collaboration with someone who can continuously improve our website's performance.