Google Ads Manager

We run a local clinic where every conversion starts with a phone call.
We're not looking for someone to manage campaigns. We're looking for someone who thinks in calls — who understands that in our market, the quality of who calls matters more than how many people call.
If you've only optimized for volume, this probably isn't the right fit.
What you'll be doing

Manage and optimize Google Ads Search campaigns
Identify and eliminate wasted spend from search terms
Improve call quality — not just call volume
Review and improve call tracking and attribution
Align ads and landing pages with real caller intent
Diagnose whether problems come from traffic quality, tracking gaps, landing pages, or call handling

What matters to us

Fewer junk calls, higher percentage of qualified calls
Higher booking rate per call
Clear thinking and fast decisions
Direct communication — no fluff

What we're looking for
Proven experience with Google Ads Search for local lead generation
Experience with call-driven accounts where not every caller is a qualified lead
Strong grasp of search terms, negative keyword strategy, match types, and geo and device performance
Ability to act, not just analyze

A strong plus
Experience in verticals where caller qualification is a core problem — legal, dental, home services, financial services, or similar. You don't need to know our industry. You need to have solved this type of problem before.

To Apply
Send us a brief note covering:
What type of accounts you've managed and roughly how long
One call-driven account you've worked on — what the main problem was and what you did about it
At least 3 project references (client websites) that you personally worked on. Please do not submit agency portfolio websites or projects you did not directly manage.
Your availability for a short Zoom call

Next step
Qualified applicants will be invited to a live Zoom session where we walk through real account scenarios together. No presentations, no decks. Just a conversation about how you think.