B2B Cold Caller / SDR (US & Canada, Full-Time)
Confidential employer
What we’re looking for
Strong spoken business English is essential for this role. You should speak clearly and naturally, be easy to understand over the phone, and feel confident speaking with managers and directors in the U.S. and Canada. A U.S. accent is a plus.
About Knowaa
Knowaa is a creative learning studio focused on digital training. We help companies turn employee training into experiences people want to engage with and that are designed to deliver measurable results.
We create custom videos, animation, interactive courses, gamified learning experiences, and AI-based learning solutions.
The role
We’re looking for an experienced outbound Sales Development Representative to help us connect with Learning & Development (L&D) and training leaders in the U.S. and Canada.
You’ll speak with the people responsible for employee learning and training, introduce our services, ask a few good questions, and book introductory meetings with our team. We’re looking for someone who uses a script as a starting point, listens carefully, and keeps the conversation natural.
The role includes a guaranteed base salary and performance bonuses.
What you’ll do
- Call L&D, training, and enablement managers and directors at companies with 400 or more employees.
- Target 100+ calls per day using our power dialer once you’re fully onboarded.
- Introduce our services, handle objections, and identify whether a conversation with our team makes sense.
- Book and confirm qualified meetings, and follow up on cancellations or no-shows.
- Follow up with prospects by email and LinkedIn when appropriate.
- Log call outcomes, useful notes, and next steps in HubSpot.
- Join a 20-minute daily coaching call with our VP of Business Development and share what you’re hearing from prospects.
Our team handles detailed discovery, proposals, pricing, and closing. Your focus is starting the right conversations and booking qualified meetings.
Schedule
Monday through Friday, 9:00 a.m. to 5:00 p.m. U.S. Eastern Time.
Pay
Paid in U.S. dollars twice per month.
- Base salary: $900–$1,300/month, depending on experience.
- Meeting bonus: $25–$40 for each qualified meeting you book that takes place. Your rate will be agreed before you start.
There is no cap on qualifying meeting bonuses. A qualified meeting is one where a relevant L&D, training, or enablement stakeholder attends, the company fits our agreed target criteria, and there is a clear reason to explore working with us. We’ll review the full qualification criteria with you before you begin.
What we’re looking for
- At least two years of outbound cold-calling or appointment-setting experience for U.S. or Canadian B2B companies.
- Strong spoken English with clear pronunciation and a confident, natural phone manner.
- Experience speaking with managers and directors at mid-size or large companies.
- Experience reaching decision-makers, handling objections, and following up consistently.
- Power dialer experience and accurate CRM recordkeeping. HubSpot is a plus.
- Ability to listen carefully, have a real conversation, and apply feedback.
- A quiet workspace, noise-canceling headset, internet speed of at least 50 Mbps, and a backup power or internet plan.
Nice to have
- Experience selling training, HR, consulting, or other professional services.
- Familiarity with eLearning or corporate training.
- Experience reaching L&D or training decision-makers.
What we provide
- Power dialer and prospect lists.
- Scripts, a sales playbook, and examples of our work.
- Training on our services and target audience.
- Call recordings to learn from.
- Daily coaching and direct communication with our VP of Business Development.
How to apply
1. Start your application with “LEARNING.”
2. Attach a 1–2 minute voice recording. Introduce yourself, then demonstrate the first 30 seconds of a cold call to a Director of Learning & Development.
3. Tell us about your best month in an outbound role: approximately how many dials, conversations, and meetings did you generate? Please let us know whether the leads were cold or warm.
4. List the dialers and CRMs you’ve used.
5. Share your expected monthly base pay and when you could start.
Applications without a voice recording will not be reviewed.
Hiring process
We’ll review applications and voice recordings, then invite shortlisted candidates to a 30-minute call.
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