[EXPERIENCED] [Female] Klaviyo Email Marketing Specialist ffor a fast growing female fashion dropshipping store

Hi there, nice to see our vacancy has caught your attention.

We are currently operating 3 fashion dropshipping stores focused solely on women in the US. As all 3 stores are beginning to scale, we are looking for a FEMALE dedicated Klaviyo Email Marketing Campaign Specialist to take responsibility for our email campaigns.

Our core flows are already set up and managed internally. Your role is focused on planning, creating, scheduling and analyzing approximately 3–5 campaigns per week, per store.

We don't need someone who waits for us to say "send 20% off today." We need someone who actively looks at our stores, previous campaigns, competitors and customer behavior and comes up with ideas herself.

Because all 3 stores target a very similar audience, you don't need to reinvent the wheel three times. If something works well on Store 1, we want you to recognize it, adapt it and test it on Stores 2 and 3.

A proactive, commercial and data-driven mindset is your main skill needed for this role.

HOW A TYPICAL DAY LOOKS:

You start your day by checking the campaigns scheduled for our 3 stores and making sure everything was sent correctly.

You then check the performance of campaigns sent the previous day. You look at revenue, clicks, conversions, unsubscribes and other important metrics to understand what worked, what didn't and what we can learn from it.

While doing this, you're already working on the next campaigns.

You check what's currently happening inside our stores. Which products or categories are selling well? What have we email ed recently? Which previous campaigns performed particularly well?

You also regularly check email s from other large fashion and dropshipping stores to see what they're sending. Which products are they promoting? What angles are they using? Are they sending discounts, bestsellers, new arrivals, seasonal campaigns or something completely different?

We don't need to reinvent the wheel. If successful stores repeatedly use certain concepts, we can use that as inspiration and combine it with our own data.

You then d ---------- what campaign to create and how it should look.

For example, dresses are performing particularly well and you d ---------- to build a campaign around them. You select the products, create the angle and subject line, write the copy, select the right audience and build the campaign in Klaviyo.

You also d ---------- whether a more designed product-focused email or a simple text-only email makes more sense. We want someone who understands that different campaigns require different approaches and is willing to test both.

Once the campaign is created, you adapt and schedule it across our other stores where appropriate. Since the audiences are similar, a winning idea can often be reused without creating three completely different campaigns.

The next day, you make sure everything was sent correctly and evaluate the first results while already creating your next campaign.

If something performs exceptionally well, you try to understand why and use that information for future campaigns.

This process continuously repeats: create, schedule, check, analyze, learn and improve.

The goal is to consistently generate additional revenue through email while building more and more knowledge about what our customers respond to.

REQUIREMENTS

-Strong hands-on experience with Klaviyo
-Proven experience creating and managing eCommerce email campaigns
-Experience with fashion, women's products or dropshipping is a major advantage
-Strong understanding of segmentation, subject lines, offers and promotional psychology
-Able to analyze campaign performance and use the data to improve future campaigns
-Excellent written English
-Understanding of the US eCommerce customer
-Comfortable managing multiple Klaviyo accounts
-Strong promotional and direct-response copywriting skills
-A good eye for clean, conversion-focused email design
-A self-starter who can work independently without constant supervision
-Proactive — you bring ideas instead of waiting for instructions

HOW TO APPLY

Start your application with the words:

EMAIL LEGEND

Then answer (In as much as your own words as possible):

How many years of hands-on Klaviyo experience do you have?

Which eCommerce/fashion/dropshipping stores have you managed email marketing for? (INCLUDE NAMES)

Why are you no longer working there?

How many Klaviyo accounts were you managing at the same time?

How many campaigns did you typically send per week per store?

What percentage of total store revenue came from email ? Separate flows and campaigns if possible.

What were the approximate monthly revenues and email list sizes of the stores you managed?

Have you worked with US customers and women's fashion? What have you learned about this audience?

Explain in your own words how you would consistently come up with 3–5 campaign ideas per week without relying on discounts.

Give an example of a campaign you're particularly proud of. What did you do and what were the results?

A campaign performs extremely well on Store 1. How would you use that information for Stores 2 and 3?

Besides revenue, which Klaviyo metrics do you look at and why?

How do you d ---------- which customers should receive or be excluded from a campaign?

What have you learned from previous eCommerce email marketing jobs that you can apply to this role?

Are you comfortable taking full responsibility for the campaign calendar and proactively coming up with ideas?

Are you currently working for other clients?

What is your expected hourly rate?

How many hours per week are you available?

What is your earliest possible start date?

Finally, answer this scenario in your own words:

Store 1 had a dress campaign last week that generated significantly more revenue than usual. Stores 2 and 3 haven't sent a similar campaign recently. We've also already used several discounts recently.

Explain what you would do next and why.

Keep your application short and factual. We're interested in your actual experience, commercial thinking and ability to generate revenue, not a long motivation letter.

Regarding the follow-up: we're currently going through the applications and ones who we think are a possible match will be contacted. We aim to do the first talks between October 6–13. The second talks shortly after that. The start will be as soon as possible afterwards.

APPLICATIONS FILLED WITH AI ANSWERS WILL RIGHT AWAY BE SPOTTED AND YOUR APPLICATION WILL NOT BE CONSIDERED. PLEASE USE YOUR OWN LEVEL OF ENGLISH AS THERE IS A MINIMUM LEVEL OF COMMERCIAL THINKING AND LANGUAGE SKILL REQUIRED.