Logistics Marketing Strategist | We Need Results, Not Just Posts

ANYONE CAN POST. NOT EVERYONE CAN MAKE A BRAND GROW.

We're not looking for someone who simply creates graphics, schedules posts, or runs ads without knowing what they accomplish. We need a creative, independent, and results-driven marketing strategist who understands the US freight and logistics industry and knows how to turn marketing efforts into measurable business growth.

Likes are nice. Leads are better. Results matter most.

WHAT YOU'LL OWN:

Social Media & Content Strategy
-Develop and execute creative marketing strategies for LinkedIn, Facebook , Instagram, and X.
-Create engaging content, campaigns, Reels, and industry-focused storytelling.
-Build brand visibility and engagement among US shippers, freight brokers, and logistics professionals.
-Track performance and continuously optimize content strategies.

Google Ads & Lead Generation
-Plan, launch, and manage Google Ads campaigns, particularly Search campaigns.
-Conduct keyword research, audience targeting, competitor analysis, and conversion tracking.
-Optimize campaigns to improve click-through rates, cost per lead, and return on ad spend.
-Generate qualified B2B leads, not just clicks and impressions.
-Manage advertising budgets efficiently and report measurable campaign results.

Press Releases & Public Relations
-Research and identify newsworthy freight and logistics topics.
-Write professional, compelling, SEO-conscious press releases aligned with industry news and company developments.
-Prepare press releases for distribution through platforms such as EIN Presswire.
-Ensure content meets editorial standards, factual accuracy, and publication requirements.
-Support brand credibility, media exposure, and public relations initiatives.

Marketing Performance & Growth
-Develop strategies that connect social media, paid advertising, PR, and business development.
-Monitor KPIs, website traffic, conversions, campaign performance, and lead generation.
-Present actionable recommendations and monthly performance reports.
-Proactively identify opportunities to improve our market presence.

WHAT YOU MUST BRING:

-Minimum 3 years of proven experience in digital marketing, social media strategy, or B2B marketing.
-Previous experience in freight, transportation, or logistics is REQUIRED.
-Demonstrated proficiency in Google Ads, including campaign setup, optimization, and conversion tracking.
-Proven experience in press release writing, editing, and distribution.
-Strong knowledge of SEO, Google Analytics, and digital marketing performance metrics.
-Experience with LinkedIn, Meta Business Suite, Canva, and marketing automation tools.
-Excellent English writing, research, and storytelling skills.
-Ability to work independently, think creatively, and deliver results without constant supervision.

DON'T TELL US YOU'RE A GREAT MARKETER. SHOW US.

We want to see actual achievements from your previous employers or clients.

Tell us:
-Social Media: How much did you grow engagement, reach, or followers? What business results followed?
-Google Ads: What budgets have you managed? What were your conversion rates, cost per lead, and campaign results?
-Press Releases: How many have you written or published? Which distribution platforms have you used? Share published links.
-Lead Generation: How many qualified leads or business inquiries did your marketing campaigns generate?
-Overall Impact: What's your biggest marketing achievement, and how did you measure its success?

Real numbers. Real campaigns. Real results.

YOUR FIRST CHALLENGE

Along with your application, briefly answer:

"If you had 90 days to increase a freight brokerage company's visibility and generate more qualified US shipper inquiries using social media, Google Ads, and press releases, what would be your first three priorities?"

We want to see how you think, not just what tools you know.

HOW TO APPLY

Please submit:
-Updated resume and marketing portfolio.
-Links to social media accounts or campaigns you've managed.
-Google Ads performance examples, including measurable results.
-At least 2 published press releases you've written.
-Your top 3 measurable marketing achievements.
-Your expected hourly rate in USD.

Application Subject: I MAKE MARKETING WORK - [Your Name]

IMPORTANT:

This is NOT an entry-level position.

If your experience is limited to posting graphics, writing captions, or boosting posts, this role is not the right fit.

We're looking for someone who understands the bigger picture: strategy, execution, measurable growth, and business results.

If you've done it before, show us what you've accomplished.