Performance Marketing Executive / Media Buyer

Media is looking for a results-driven Performance Marketing Executive / Media Buyer to lead and optimize paid media campaigns across multiple platforms.

This role requires a strategic thinker with strong analytical skills and hands-on experience managing performance-driven campaigns at scale.

If you are passionate about performance marketing, data optimization, and scaling campaigns that deliver measurable ROI, we’d love to hear from you.

Key Responsibilities

• Develop, execute, and optimize paid media strategies across Meta, Google, TikTok, LinkedIn, and other platforms
• Manage large-scale advertising budgets and allocate spend efficiently to maximize ROI
• Plan, launch, and monitor campaigns across paid social, search, display, and other digital channels
• Conduct audience research, targeting strategy, and funnel development
• Continuously test creatives, copy, audiences, and placements to improve performance
• Analyze campaign data and performance metrics to generate actionable insights
• Prepare detailed performance reports with clear recommendations for optimization and scaling
• Collaborate with creative and strategy teams to align advertising assets with campaign objectives
• Stay up to date with platform changes, industry trends, and best practices
• Identify new growth opportunities and campaign scaling strategies

Requirements

• 2–6 years of experience in media buying or performance marketing
• Proven track record of managing and scaling high-budget advertising accounts
• Strong expertise in Meta Ads Manager and Google Ads
• Experience with additional advertising platforms is a plus
• Strong understanding of conversion tracking, pixels, and analytics tools
• Strong analytical skills and a data-driven decision-making mindset
• Experience with A/B testing and performance optimization
• Ability to manage multiple campaigns and clients simultaneously
• Excellent attention to detail and strong organizational skills

Nice to Have

• Experience working in an agency environment
• Knowledge of CRO principles and landing page optimization
• Familiarity with marketing automation tools
• Experience managing eCommerce or lead generation campaigns

What We Offer

• Competitive salary based on experience
• Performance-based incentives
• Career growth opportunities within a fast-growing agency
• Collaborative and innovative work environment
• Opportunity to work with diverse brands and industries