Digital Marketing Specialist | SEO, Google, Social Media & Lead Generation | Remote

Digital Marketing Specialist | SEO, Google, Social Media & Lead Generation | Remote

We are looking for an experienced Digital Marketing Specialist to improve online visibility, website traffic, inquiries, leads, and sales across multiple businesses.

The initial focus will be on caravan and 4x4 businesses, including supporting the launch of a new caravan range.

This is a hands-on role. We need someone who can understand the products, review the current marketing setup, identify opportunities, recommend strategies, and execute them.

We are not looking for someone who simply waits for daily instructions or only schedules social media posts.

KEY RESPONSIBILITIES

• Develop and execute digital marketing strategies
• Improve Google visibility and organic search presence
• Perform SEO and website optimization
• Update website pages, products, photos, videos, and content
• Develop strategies to increase website traffic, inquiries, leads, and sales
• Manage and publish content across Instagram, TikTok, YouTube, and other relevant platforms
• Build consistent social media activity and brand awareness
• Learn the company's products and target customers
• Create and manage photo, video, and written marketing content
• Review existing marketing activities and identify areas for improvement
• Support new product and campaign launches
• Track marketing performance and provide regular reports
• Recommend new campaigns, content ideas, and growth opportunities based on performance

REQUIREMENTS

• Proven experience in digital marketing
• Strong SEO and Google search knowledge
• Experience increasing website traffic and generating online leads
• Strong social media marketing experience
• Experience managing Instagram, TikTok, YouTube, and similar platforms
• Experience updating and optimizing website content
• Experience creating or managing photo and video content
• Strong written and spoken English
• Good analytical and problem-solving skills
• Able to work independently and manage priorities
• Proactive and comfortable recommending strategies instead of simply waiting for instructions

HIGHLY DESIRABLE

Experience marketing businesses in any of the following industries:

• Automotive
• Caravans or RVs
• 4x4 and off-road products
• Manufacturing
• Equipment
• Technical products
• Other product-based businesses

IDEAL CANDIDATE

We are looking for a hands-on marketer who understands that digital marketing is about generating business results, not simply posting content.

You should be able to combine:

• SEO and Google visibility
• Website optimization
• Social media
• Content creation
• Lead generation
• Campaign strategy
• Marketing analytics

You should also be comfortable learning technical products and turning that knowledge into effective marketing campaigns.

The position may initially be part-time, with the potential to progress to full-time based on performance and business requirements.

HOW TO APPLY

Create your Sprint Labs candidate profile here:

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When completing your profile, please include:

• Your digital marketing experience
• Examples of websites or businesses you have marketed
• SEO results you have achieved
• Examples of campaigns that generated leads or sales
• Social media accounts or content you have managed
• Tools and marketing platforms you have experience using

Applicants who can demonstrate measurable results from previous campaigns will be prioritized.