Facebook Ads Specialist

About Cellexia Labs

Cellexia Labs is a European beauty and skincare company with an international team operating across multiple markets. We develop and sell consumer skincare products and work with a fully remote team across different time zones.

About the Role

We are seeking an experienced Facebook Ads Specialist to manage and optimize our Meta Ads campaigns across Facebook , Instagram, and etc. This role is ideal for someone who thrives in a performance-driven environment, understands creative testing at scale, and can turn data insights into profitable growth.

Responsibilities

Plan, launch, and optimize Facebook and Instagram campaigns for conversions and ROAS
Conduct ongoing A/B testing of creatives, audiences, and landing pages
Analyze campaign data to identify trends and actionable insights
Collaborate with the creative team to develop high-performing ad creatives and copy
Implement advanced targeting, retargeting, and lookalike audience strategies
Maintain accurate tracking and pixel/event setups for proper attribution
Manage campaign budgets and pacing to achieve profitability targets
Stay updated on Meta Ads platform changes, policies, and best practices

Requirements

Minimum 3 years of hands-on Meta Ads campaign management experience (eCommerce focus)
Proven track record of scaling profitable campaigns with significant ad spend
Strong knowledge of Meta Ads Manager, attribution models, and conversion tracking
Analytical mindset with the ability to interpret and act on performance data
Excellent written and verbal communication skills in English

Preferred Qualifications

Experience in beauty, skincare, or health supplement niches
Knowledge of creative strategy frameworks for direct-response advertising
Familiarity with Google Analytics, UTM tracking, and funnel optimization

Benefits

Company events
Employee stock ownership plan
Gym membership
Opportunities for promotion
Pay raise
Work from home

Please complete the problem-solving and personality tests at this link before we can invite you for an interview: ----------