Marketing Operations & Social Media Manager

Department: Marketing
Reports to: Creative Director
Work Type: Remote

Role Overview
We are looking for a detail-oriented and organized Marketing Operations & Social Media Manager to oversee the day-to-day operations of our creators' social media accounts.
This role focuses on ensuring content is organized, scheduled, published consistently, and tracked accurately. You will coordinate with editors and the marketing team, maintain content calendars and trackers, monitor account health, and prepare performance reports.
The ideal candidate is proactive, reliable, comfortable managing multiple accounts, and able to identify operational issues before they affect the team's workflow.

Key Responsibilities

• Social Media Management & Publishing
• Manage assigned social media accounts and maintain consistent posting schedules.
• Maintain content calendars and schedule posts through Vista Social.
• Check scheduled posts for gaps, failed uploads, and drafts awaiting publication.
• Manage post queues, recurring slots, and posting schedules across profiles.
• Use recommended posting times and follow each account's assigned strategy.
• Submit content for approval, follow up on pending reviews, and ensure only approved content is published.
• Monitor account connections and troubleshoot publishing issues.

Content Organization & Google Drive Management

• Keep Google Drive folders, content libraries, captions, and posting materials organized.
• Track available content and identify gaps in the content pipeline.
• Ensure videos and images are properly labeled, tagged, and organized.
• Check for duplicate or recently published content before scheduling.
• Share content links with relevant team members for review and feedback.
• Editor Coordination
• Assign editing tasks and provide clear instructions based on the team's content plan.
• Track editing progress, pending revisions, and delivery deadlines.
• Follow up with editors on outstanding work.
• Review edited content for technical quality, formatting, hooks, and audio.
• Coordinate revisions and ensure approved content is ready for scheduling.
• Keep editing trackers and content statuses updated.

Metrics & Performance Reporting
-Collect and update creator metrics from Vista Social and Inflow every Tuesday for the Creative Director to review
-Track reach, impressions, engagement, followers, profile visits, post counts, and new subscribers.
-Verify data accuracy and maintain reporting spreadsheets.

Account Maintenance & Technical Operations
-Monitor social media account connections and publishing access on Vista Social
-Monitor account status in GeeLark virtual phones and follow approved account-maintenance and warm-up procedures.
-Escalate account restrictions, disconnections, and technical issues to the appropriate team member.

Team Administration & Coordination
-Maintain task trackers, deadlines, approval statuses, and operational documentation.
-Assign tasks and reviewers according to brand and team responsibilities.
-Maintain brand-specific posting schedules, time zones, and account access permissions.
-Coordinate with editors, marketing team members, and other relevant stakeholders to keep deliverables on track.

• Provide daily updates on completed work, pending tasks, blockers, and issues.
• Follow up proactively on overdue tasks and unresolved operational issues.

Daily Responsibilities

• Check scheduled posts, publishing queues, and account connections.
• Identify posting gaps, failed uploads, and content awaiting approval.
• Update content calendars and task trackers.
• Follow up on pending edits, revisions, and deliverables.
• Coordinate with the team on urgent issues and deadlines.
• Send a daily update covering completed work, pending items, and blockers.

Weekly Responsibilities

• Every Tuesday: Update creator metrics using Vista Social and Inflow.
• Review posting consistency
• Audit upcoming schedules and identify content gaps.
• Follow up on outstanding edits and approvals.
• Review account health and flag technical issues.
• Ensure content calendars and libraries are ready for the upcoming week.

Required Skills & Qualifications

• Experience managing multiple social media accounts.
• Familiarity with social media scheduling and analytics tools, preferably Vista Social.
• Strong organizational skills and attention to detail.
• Experience maintaining content calendars, trackers, and Google Drive folders.
• Ability to coordinate with editors and follow up on deadlines.
• Basic understanding of social media metrics and performance reporting.
• Strong written communication and documentation skills.
• Ability to work independently, prioritize tasks, and flag issues proactively.
• Comfortable working in a fast-paced, remote team environment.

Key Performance Expectations

• Social media posts are scheduled and published consistently according to approved calendars.
• Content calendars, libraries, and trackers remain accurate and up to date.
• Editing tasks and approvals are followed up on promptly.
• Weekly metrics are submitted accurately and on time.
• Account issues and publishing failures are identified and escalated promptly.
• Daily updates clearly communicate progress, pending tasks, and blockers. -
• Operational tasks are completed without requiring constant follow-up from the Creative Director.

What Success Looks Like
The Marketing Operations & Social Media Manager keeps the team's day-to-day execution organized and running smoothly. The Creative Director can focus on strategy, creative direction, and creator growth because publishing, tracking, coordination, and routine operational
follow-ups are being handled reliably.