Google Ads & Meta Ads Setup Specialist | GA4, GTM & Conversion Tracking

Valére Growth Studio is a marketing and growth partner serving dental practices and professional-service businesses throughout the United States.

We are hiring a detail-oriented Google Ads and Meta Ads Setup Specialist for an ongoing, part-time relationship. You will help prepare advertising accounts and campaigns as we onboard new practices and expand existing client campaigns.

This is a technical setup and implementation role. Our team provides the strategy, budgets, targeting requirements, keywords, approved copy, creative, and landing pages. You will configure the accounts, build the approved campaigns, verify tracking, and prepare everything for review by our paid media manager.

RESPONSIBILITIES

• Review existing advertising accounts and business assets before creating anything new.
• Set up or connect Google Ads accounts and the required Meta business assets.
• Configure approved account access, business information, and platform connections.
• Coordinate billing and verification requirements with our team.
• Build campaigns using our approved budgets, locations, keywords, exclusions, copy, creative, and destination URLs.
• Implement approved conversion tracking using Google Tag Manager, GA4, Google Ads, CallRail, and relevant Meta tools where authorized.
• Test landing pages, form submissions, phone routing, booking links, and tracking behavior.
• Identify configuration errors, duplicate tracking, broken links, and missing inputs.
• Document completed work, test results, and any remaining blockers.
• Submit completed campaigns for manager review before activation.
• Support additional approved campaign builds and technical updates as needed.

Website development and ongoing campaign strategy are handled by other team members. You will coordinate with them to ensure the advertising setup and website connections work correctly.

REQUIRED EXPERIENCE

• Hands-on experience setting up Google Ads and Meta Ads.
• Practical experience with GA4 and Google Tag Manager.
• Ability to demonstrate conversion-tracking testing and troubleshooting.
• Experience following campaign briefs and implementation checklists.
• Strong attention to detail and clear written communication.
• Ability to organize work across multiple client accounts.
• Ability to follow our approved tracking and data-handling requirements.

PREFERRED EXPERIENCE

• Dental, healthcare, or local-service businesses.
• CallRail.
• Agency or multi-location account work.
• Microsoft Advertising, YouTube campaigns, or LinkedIn Ads.
• Basic website and form troubleshooting.

WORK ARRANGEMENT

• Remote, ongoing part-time work.
• Approximately 10 hours per week to start, with workload varying based on practice onboarding and approved projects.
• $10–$15 USD per hour, depending on demonstrated experience.
• Working hours, communication overlap, and turnaround expectations will be agreed upon before starting.

HOW TO APPLY

Please include:

1. A brief summary of your Google Ads, Meta Ads, GA4, and Google Tag Manager experience.
2. Two examples of account or tracking setups you personally completed. Remove confidential client information.
3. A short explanation of how you verify that conversion tracking is working correctly.
4. Your experience with CallRail and local-service businesses.
5. Your hourly rate, weekly availability, and earliest start date.
6. Your answer to this question: A website form submission is being counted twice in Google Ads. How would you investigate the problem?

Shortlisted candidates will complete a paid practical exercise.

We value accurate implementation, clear documentation, and dependable follow-through.