Shopify CRO Specialist

We’re a fast-growing DTC supplement brand running multiple Shopify stores. We’re looking for a dedicated Conversion Rate Optimization (CRO) specialist to own our on-site conversion strategy end-to-end.

Send your portfolio and past brands you have worked with

What you’ll do:

Audit and optimize product pages, landing pages, cart, and checkout flows across our Shopify stores
Plan, build, and run A/B and multivariate tests (headlines, layouts, CTAs, offer presentation, upsell flows)
Analyze heatmaps, session recordings, scroll depth, and click data to identify friction points and drop-off areas
Improve mobile conversion rates (80%+ of our traffic is mobile)
Collaborate on copywriting and page design to increase AOV and reduce bounce
Own weekly/monthly CRO reporting — test velocity, win rate, revenue impact
Work with our media buyer to align landing page experience with ad creative and audience segments

Requirements:

1-2+ years hands-on CRO experience on Shopify / DTC stores (supplement or health niche strongly preferred)
Proficient with A/B testing tools (VWO, Convert, Google Optimize, or Intelligems)
Comfortable with Shopify Liquid, basic HTML/CSS for implementing test variants
Experience with Hotjar, Microsoft Clarity, or Lucky Orange
Strong data analysis skills — GA4, Shopify Analytics, spreadsheet modeling
Familiarity with direct-response marketing funnels, upsell/downsell flows, and offer stacking
Self-starter who can run autonomously and communicate results clearly

Nice to have:

Experience with Shopify, Claude Code
Familiarity with subscription and post-purchase upsell optimization