Virtual Assistant – B2B Lead Generation & Outreach Automation

Virtual Assistant – B2B Lead Generation & Outreach Automation

Company: State of Nirvana
Location: Remote
Hours: 10–15 hours per week
Pay: $6–$7 USD per hour
Type: Ongoing part-time role, starting with a paid trial

About State of Nirvana

State of Nirvana is an Australian mobile wellness business based in Melbourne, specialising in wood-fired saunas, cold-water immersion, guided breathwork and corporate wellness experiences.

We bring our experiences directly to workplaces, corporate events, community events and private locations.

We're growing our corporate wellness division, working with businesses that want to offer their employees something different from traditional team-building and wellbeing activities.

We're looking for a reliable, detail-oriented Virtual Assistant to help us build a consistent B2B lead generation and outreach system.

Your Main Responsibilities

1. Apollo Lead Generation

• Use our existing Apollo subscription to research and identify potential corporate clients.
• Find relevant decision-makers, including HR Managers, People & Culture Managers, Operations Managers and business owners.
• Target Australian companies that fit our ideal customer profile.
• Verify contact information and avoid duplicate or irrelevant leads.
• Maintain organised lead lists in Google Sheets.

2. Outreach Automation Setup

• Help build and maintain a personalised cold -email outreach workflow.
• Assist with setting up Claude AI and connecting it to suitable automation tools.
• Create workflows for email personalisation, follow-up scheduling and lead tracking.
• Test automations and ensure they work correctly.
• Improve the system over time to reduce manual administration.

3. Google Sheets & Outreach Management

• Maintain a clean, organised Google Sheets lead database.
• Track contact details, outreach status, follow-up dates and responses.
• Ensure leads are progressing through the outreach process.
• Provide a simple weekly report on leads researched, email s sent, replies and meetings generated.

Skills Required

• Proven experience using ---------- for B2B lead generation.
• Strong Google Sheets skills.
• Experience with cold -email outreach and follow-up sequences.
• Familiarity with Claude AI and automation tools such as Make, Zapier or n8n.
• Strong written English.
• Excellent attention to detail and ability to follow clear instructions.
• Comfortable working independently and providing progress updates.

Highly desirable: Experience setting up AI-assisted outreach automation from scratch.

What We're Looking For

We want someone who is organised, proactive and technically capable.

This is a focused role with clearly defined responsibilities. You won't be expected to manage every aspect of our business.

We're looking for someone who can help us establish a reliable system, maintain it consistently and improve it as we grow.

How to Apply

Please include:

1. Your experience using ---------- for B2B lead generation.
2. An example of an outreach automation system you've built or managed.
3. Which tools you would recommend for connecting Apollo, Claude, Google Sheets and email outreach.
4. Your availability for 10–15 hours per week.
5. Your hourly rate.

Important: Please start your application with the words "Nirvana Outreach" so we know you've read the job description.

Shortlisted applicants will be invited to complete a small paid practical task.

We're looking for a long-term working relationship with someone who enjoys building efficient systems and delivering measurable results.