Senior Meta Media Buyer Assistant (E-Commerce)

To apply please use the following link: popon.forms.app/appforemployment

Pop On Veneers is one of the fastest-growing direct-to-consumer smile brands in the United States. We help customers smile with confidence through custom-made cosmetic veneers and oral care products.

We spend heavily across Meta, YouTube, Google, and other acquisition channels, and we are looking for a highly detail-oriented Senior Media Buyer Assistant to work directly alongside our Lead Media Buyer.

This is not an entry-level role.

We are looking for someone who understands performance marketing deeply, watches numbers closely, thinks proactively, and can help execute and maintain high-performing Meta ad accounts at scale.

You will assist with the day-to-day management, optimization, scaling, reporting, and monitoring of large Meta advertising accounts.

You should be extremely comfortable inside Facebook Ads Manager and understand how to identify winning patterns, performance drops, creative fatigue, scaling opportunities, and account issues quickly.

The ideal candidate is analytical, organized, proactive, fast-moving, and obsessed with performance.

Responsibilities:

• Campaign Launching & Setup
• Build and launch campaigns inside Meta Ads Manager
• Ensure campaigns follow proper naming conventions and structure
• Verify tracking, UTMs, pixels, events, and attribution setup
• Upload and organize creatives properly
• Double-check links, copy, targeting, and campaign settings before launch
• Daily Account Monitoring
• Monitor performance throughout the day
• Watch KPIs including: CPA, ROAS, MER, CTR, CPM, Hook Rat,e Hold Rate, Conversion Rate
• Identify unusual trends, spend issues, or performance drops early

Optimization & Scaling
-Assist with budget scaling and spend allocation
-Help manage audience testing and creative testing
-Refresh fatigued ads and monitor creative performance
-Pause underperforming campaigns quickly
-Assist with scaling winning campaigns responsibly
-Creative Performance Feedback
-Analyze winning hooks, angles, thumbnails, and concepts
-Provide actionable feedback to the creative team
-Help identify what type of content is converting best
-Reporting & Communication
-Prepare daily and weekly reports
-Clearly communicate account changes and performance insights
-Explain not just what happened, but why it happened
-Flag potential issues before they become major problems

Requirements:

• 5+ years of Meta/Facebook ads experience
• Experience working with e-commerce or direct response brands
• Experience assisting with medium-to-high spend ad accounts preferred

To apply please use the following link: popon.forms.app/appforemployment