Senior Performance Video Editor (US DTC Brands)

Summary
ABOUT US
We run a small studio of US direct-to-consumer brands. Video is our biggest sales driver across Meta, TikTok, YouTube, AppLovin (Axon) and our own sites. We want a senior editor who owns the creative, not someone working through a queue.

THE ROLE
Our creators send us raw footage. You turn it into ads that sell. You pick the angle, write the hooks, cut the ad and make the variations. Where footage is missing, you generate it with AI. Sometimes you'll build ads end to end. You'll see the results and help d ---------- what we make next.

WHAT YOU'LL DO

• Turn UGC and creator footage into short-form ads, choosing the best moments, hooks and structure
• Write hooks, scripts and on-screen copy for US audiences from short briefs
• Work across proven ad formats: UGC testimonial, problem/solution, us vs. them, listicle, founder story, unboxing, before/after, green screen, street interview
• Create AI-generated clips, b-roll, voiceovers and visuals, and blend them naturally with real footage
• Track TikTok and Meta trends weekly and bring us ideas we should test
• Review ad performance with us and help d ---------- what to iterate
• Keep files, assets and brand guidelines organized across brands

WHAT YOU BRING

• A portfolio of ads made for US e-commerce or DTC brands (required)
• 3+ years of professional editing, mostly short-form ads
• Expert in at least one professional editor: Premiere Pro, DaVinci Resolve, Final Cut Pro, CapCut or equivalent
• Comfortable with After Effects or another motion graphics tool for animated text, overlays and simple animation
• Hands-on experience with AI video and audio tools (Higgsfield, Arcads, ElevenLabs, Kling, Veo, Runway, HeyGen or similar)
• Natural, US-sounding English for hooks and scripts
• Range: you can make an ad that works for a 70-year-old on Facebook and one that works for a young parent on TikTok
• Working knowledge of Meta and TikTok ad policies, especially around health claims
• A self-starter mindset: you bring ideas, not just questions

BONUS

• Motion graphics and light animation
• Familiarity with hook rate, hold rate, CTR, CPA and ROAS
• Examples of ads you made that scaled, with numbers

DETAILS

• Full-time, remote, independent contractor, long-term
• Monday to Friday, 9 AM to 5 PM Pacific Time (currently 12 AM to 8 AM Manila time). This is a night shift and is required, so we can give feedback and iterate the same day.
• Requirements: reliable computer capable of 4K editing, backup internet and backup power