Media Buyer for Physical Product Brands (Meta Ads)
Confidential employer
About PHNYX Group
PHNYX Group is a venture studio with operations in Dubai, Switzerland and China. We partner with founders to build, grow and sell physical product brands.
Our founding brand, PHNYX Watches, has done millions in revenue. We now build brands with partners across beauty, wellness and fashion.
Why this role exists
We have strong brands that need someone to run their Meta ads full time. Right now, getting ads live takes too long.
We want a media buyer who can move fast, make smart calls on their own, and turn ad spend into real revenue.
What you will own
Meta ads for every partner brand and PHNYX Watches, from testing to scaling
Tracking: setting up and checking the Meta Pixel, Conversions API, Triple Whale and GA4
Ad account health: warming up new accounts, staying inside Meta's rules, and having a plan ready if an account is restricted
Customer research and ad angles that speak to the real buyer
Conversion rate work on Shopify product pages, with the team
Weekly reports and clear, data-backed feedback for every brand
Hiring and working with our email marketer
What success looks like
After 90 days:
Every partner brand's revenue is going up, at 2.5x+ ROAS measured in Shopify or Triple Whale
PHNYX Watches has revenue you can point to as yours
Restricted accounts never stop a brand for long, because you planned for it
Our email marketer is hired and working with you
Partners are happy and staying with us
Who we are looking for
Someone who sees a problem in the numbers and acts on it. When an account gets restricted, you don't wait. You know the next step and you take it.
You understand direct response. You know who the customer is and why they buy, so your ads don't read like generic AI text.
You explain your thinking with data before you make big moves. You want to be part of a team, not run your own agency on the side.
Experience required
You have personally run Meta ads for one physical product brand spending at least $35K/month
You have done this consistently for at least 10-14 months
Your experience is in beauty, wellness or fashion. Watches or fashion accessories is a big plus.
You can show ads in the Meta Ad Library from brands you worked with, and show results in Ads Manager
You have worked well alongside email marketers
Agency experience is fine if you were the one running the ads. We are not looking for digital products or info offer experience. Physical products only.
Technology you should know
Meta Ads Manager and Business Manager
Meta Pixel and Conversions API setup
Triple Whale, Shopify analytics, GA4
ChatGPT, Claude and other AI tools you use to work faster
---------- , Loom, Canva
How we work
Full time and fully remote
5 days a week, split shift: 5 hours in Dubai working hours and 4 hours in US Eastern hours
Finish your week's tasks and Saturday is off. Our weekly team meeting is on Fridays.
You report to our Chief of Staff
You send a short Loom update every day
Reply times: under 2 hours is our standard, 24 hours is the absolute maximum
We start ad budgets small. You scale up when results prove it, and you explain your reasoning before big moves.
Compensation
$1,500/month to start, with room to grow. Paid via PayPal or card payment (not bank transfer). Salary is paid at the end of each month for the first 4 months, then twice a month, on the 15th and the last day of the month.
Path to $3,000/month base for people who deliver exceptional results
Up to +$750/month in performance bonus
15% quarterly bonus when you hit your targets
+$2,000 bonus when your ads help our brands make $500,000
2-week paid probation
You start with 2 paid weeks doing real work on our brands. This is how we see what you can do, and how you see if you want to work with us.
If it goes well, you move to a month-to-month contract.
Performance bonus
Bonuses are not automatic. They are tied to clear numbers: ROAS and revenue tracked in Shopify or Triple Whale, partner happiness, account health and reporting.
How to apply
Apply on OnlineJobs.ph with:
The subject line: "Meta Media Buyer - [Your Name]" (we use this to check attention to detail)
Meta Ad Library links to ads you ran for physical product brands
Proof of results: spend, revenue and ROAS from brands you managed
A Loom video, 3 minutes max, introducing yourself and walking through your best campaign
Your answers to the application questions
3. Application questions
Each question asks for specifics that are hard to fake. Vague answers score low.
Name the largest physical product brand you ran Meta ads for. What was the monthly ad spend you personally managed, and for how many months?
For that brand, what was the ROAS in Shopify or Triple Whale, not just in Meta? How did you check the difference?
Share Meta Ad Library links to 3 ads you ran. For each, who was the customer, and why did you think that angle would work?
Tell us about a time an ad account was restricted or disabled. What did you do in the first 24 hours, and how long until ads were running again?
How do you warm up a brand-new ad account? Walk us through your first 2 weeks.
Have you set up the Meta Pixel and Conversions API yourself? Describe one problem you found in tracking and how you fixed it.
A campaign is at $200/day with 3.5x ROAS for 5 days. What do you do next, and what would make you stop?
Tell us about a product page change you suggested that improved conversion rate. What did you change, and what was the result?
How have you worked with an email marketer? What did you share with them, and what did you need from them?
Describe a problem you found in the numbers that no one asked you to look at. What did you do?
Which AI tools do you use weekly? Give one real example of using AI to do better ad work, not just faster.
Look at PHNYX Watches ads in the Meta Ad Library. Name one thing you would test and why.
Do you currently run your own agency or other clients? Would you stop to work with us full time?
Can you work 5 hours in Dubai working hours and 4 hours in US Eastern hours, 5 days a week? Yes or no.
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