Native Ad Strategist & Writer — Long-Form Meta Ads (Experienced Only)

We run direct-to-consumer brands using long-form native ads on Meta. If you don't know exactly what that means, this post isn't for you.

We're hiring someone who owns the entire native ad process end to end. You're not just a writer. You are the strategist. You study the Meta Ad Library — ours and competitors. You analyze our ad account data — CPMs, CTRs, CPAs, what's spending, what's dying. You d ---------- what persona to run, what angle to take, what page to post from, and what story to write. Then you write the full 2K–5K word native ad yourself.

You are the brain and the hands. You look at the data, you make the creative decisions, and you produce the ad. We handle media buying — you handle everything else on the creative side.

This is not an entry-level position. We are only looking for someone who has real experience running native ads on Meta and can show real ad account metrics proving their natives perform. If you've never written and strategized native ads before — if you can't show CPAs, ROAS, or spend data from native campaigns you've worked on — don't apply.

WHAT YOU DO

• Study the Meta Ad Library daily — our ads, competitor ads, what's scaling in the space
• Analyze our ad account performance data and use it to d ---------- what to write next
• Choose the persona, the page, the angle, and the story structure for every native ad
• Write the full long-form native ad (2K–5K word primary text) — stories that read like a real person sharing a real experience, not a brand selling a product
• Develop and maintain persona pages that look and feel authentic
• Source or direct candid, scroll-stopping images that don't look like ads
• Constantly test new angles, personas, and story structures based on what the data tells you
• Iterate on winners — when something is spending, you already know how to spin variations

REQUIREMENTS

• Real, proven experience writing and strategizing native ads on Meta — the exact format described above
• You must be able to show real ad account metrics from native campaigns you've worked on — CPAs, ROAS, spend levels, whatever proves your work actually performed
• You understand persona pages, candid creative, and the entire native ad ecosystem
• You can research a product deeply enough to write 3,000+ words that sound like a real specialist wrote it
• You make your own creative decisions based on data — you don't need to be told what to write
• Full-time commitment
• Health or supplement experience is a strong plus

DON'T APPLY IF:

• You've never written or strategized native ads on Meta before
• You can't show real metrics from native ad campaigns you've worked on
• Your experience is short-form copy, blog posts, email , or traditional DR video ads — that's not this
• You need someone to tell you what angle to run or what persona to use — you should already know how to figure that out
• You can't commit full-time

HOW TO APPLY

Do not message us on OnlineJobs.ph. We won't read it.

Apply here: ----------

Every answer must be human-written. AI-generated responses get you permanently disqualified. We know what AI looks like.