Wholesale real estate

Virtual Assistant Role
Role: Inbound SMS Lead Screener
Primary Objective
Your only responsibility is to qualify fresh inbound SMS leads generated through our marketing campaigns.
You are not responsible for negotiating or closing deals. Your job is simply to identify motivated sellers and gather basic information before handing the lead off.
Daily Responsibilities
Monitor GoHighLevel
Stay logged into GoHighLevel during your scheduled shift.
Watch for all new inbound SMS responses.
Response Time (Most Important KPI)
Every positive response must receive a phone call within 5-15 minutes.
If you cannot reach the seller:
Call 3x
Leave a voi cemail (when appropriate)
Send a follow-up text
Place In Redial (redial x2 if on the second batch)
Filter Leads
No Motivation
Examples:
Not interested
Wrong number
Already sold
Just asking random question
No interest in selling
Action:
Mark conversation as Read
No further action needed
Positive Responses
Examples:
"Yes"
"Maybe"
"Thinking about selling"
"What's your offer?"
"Call me"
"I'm interested"
A number below or near market value
Action:
Call immediately (within 5 minutes)
Gather surface-level information (price, condition, motivation, timeline)
Mark the lead appropriately
Notify acquisitions if qualified
Information to Gather
Do not overcomplicate the call.
Simply collect:
Seller Name
Property Address
Is this the property they're selling?
Asking Price (if any)
Condition of the property
Confirm Bed/Bath/Sqft
Reason for selling
Timeline to sell
Best callback number
Best time to reach them for an offer call.
Keep the conversation natural.
Qualified Lead
A lead is considered Qualified if:
✅ They own (or control) the property
✅ They are willing to sell
✅ They show some level of motivation
If they meet those three criteria, they should be passed to acquisitions.
End of Shift Requirements
Metrics to track:
Hours Worked
Positive Responses
Qualified Leads
Goal: Turn every interested SMS response into a qualified lead for the acquisitions team.