Senior Direct-Response Copywriter (Email, SMS & High-Ticket Funnels)

ABOUT THE ROLE

Launch OS helps high-ticket businesses turn attention into qualified sales conversations. We are looking for a senior copywriter who can make the reader feel understood, communicate a believable transformation, build trust, and move them toward the right next step.

You will own email , SMS, webinar, VSL, and funnel copy for 6-8 clients at a time. Each client has a different audience, offer, and voice. Your writing should sound specific, natural, and credible while serving a clear conversion objective.

PAY & SCHEDULE

• Pay: $2,000-$3,000 USD/month, based on demonstrated skills and experience.

• Engagement: Remote contractor, based in the Philippines; 40 working hours/week.

• Schedule: Monday-Friday, 8:00 a.m.-5:00 p.m. Mountain Standard Time (MST, UTC-7), including a one-hour unpaid break each day.

• Time zone: Fixed MST year-round. In the Philippines, this is 11:00 p.m.-8:00 a.m. the following day.

WHAT YOU WILL WRITE

• Email : Client newsletters, promotional campaigns, welcome and new-subscriber sequences, lead magnet follow-up, and nurture sequences.

• Booking and pre-call nurture: Application-started, qualified-but-not-booked, booked-call, reminder, and no-show follow-up copy that addresses hesitation and helps qualified leads take the next step.

• SMS: Short, conversational messages that invite replies, support bookings, and improve follow-through across call funnels, webinars, and challenges.

• Webinar and challenge campaigns: Registration pages, invitations, reminders, replay email s, follow-up, and genuine deadline-driven sales messaging.

• Funnel and landing-page copy: Complete pages for VSL, book-a-call, webinar, lead magnet, squeeze, challenge, sales letter, and high-ticket ascension funnels.

• VSL scripts: Clear, persuasive scripts that connect the audience's problem, desired outcome, offer, proof, objections, and next step.

FULL-PAGE COPY IS A CORE RESPONSIBILITY

We have established funnel templates. The developer may build a page using placeholders or an initial AI draft. You own the final copy and should be comfortable rewriting it completely when needed.

• Nail the cold-traffic hero: Make it immediately clear who the offer is for, what meaningful outcome it helps them achieve, why it is credible, and what to do next.

• Write the entire page: Headlines, subheads, body copy, benefits, proof, objections, FAQs, calls to action, form instructions, and confirmation messaging.

• Match the message across the traffic source, page, email s, SMS, and sales conversation.

• Review your copy in the actual page layout. Check mobile readability, awkward line breaks, button copy, and consistency before handoff.

HOW YOU APPROACH THE WORK

• Research before writing. Use client materials, customer language, interviews, reviews, sales-call insights, and available performance data to understand the audience and offer.

• Maintain a voice guide for each client: their tone, customer language, offers, proof, objections, and messaging boundaries.

• Connect transformation and nurture with sales. Help readers see a credible before-and-after, address uncertainty, build belief, and understand the next step.

• Use real proof and accurate offer details. Verify claims, testimonials, dates, links, pricing, and deadlines; flag missing evidence instead of inventing it.

• Give the developer clear copy, sequence order, audience conditions, and timing intent. Coordinate loading and in-platform copy revisions; the developer owns the technical automation.

• Maintain campaign calendars and priorities across 6-8 clients. Flag capacity conflicts early and deliver complete, self-edited work on time.

REQUIRED QUALIFICATIONS

• Proven direct-response and conversion copywriting experience for high-ticket offers, supported by complete landing pages and multi-message sequences you personally wrote.

• Strong understanding of transformational copy, nurture, and sales psychology: customer awareness, motivation, objections, proof, positioning, and calls to action.

• Ability to write both a strong cold-traffic hero and the full page beneath it. You can explain the purpose of each section and how it supports the conversion goal.

• Demonstrated email and SMS experience. You understand the different formats and can write concise, natural messages without making every interaction feel like a sales pitch.

• Excellent written English and the ability to capture several distinct client voices. Your copy is clear, human, specific, and free of generic filler or inflated promises.

• Strong self-editing and quality control. You catch weak logic, repetition, unclear claims, factual errors, and mismatched calls to action before review.

• Proactive communication, reliable deadline management, and the ability to explain your decisions and act on feedback.

PREFERRED EXPERIENCE

• Agency or multi-client experience with high-ticket coaches, consultants, or service businesses.

• CRO and copy testing across landing pages, email sequences, webinar campaigns, and sales-call funnels.

• Familiarity with GoHighLevel, HubSpot, and email platforms for reviewing copy in context. ManyChat conversation writing is also valuable.

HOW WE MEASURE STRONG WORK

• Each client sounds like themselves, and the copy reflects their audience and offer.

• Pages and sequences arrive complete, accurate, and ready for final review; revision needs decrease as you learn each client.

• Campaigns ship on schedule, with clear communication and no avoidable copy bottlenecks.

• You use clicks, replies, opt-ins, qualified bookings, show rates, and downstream sales feedback to recommend focused tests and improve the message.

AI & ORIGINAL THINKING

AI can support research, ideation, and editing. You remain accountable for the strategy, accuracy, voice, originality, and finished copy.

You must understand the audience and offer yourself, develop your own ideas, explain your writing choices, and write or revise effectively without depending on AI to supply the thinking. An AI-generated first draft is an input for you to evaluate and improve.

HOW TO APPLY

1. Share one complete landing page and one email or nurture sequence you personally wrote. Explain the audience, objective, and your exact contribution. Use samples you have permission to share or redact confidential details.

2. Explain one major copy decision in those samples and share performance results where available, with context about your contribution.

3. Describe how you would keep the voices, priorities, and deadlines of 6-8 clients organized.

4. Tell us how you use AI in your process and how you check the final work.

5. Include your availability and expected monthly USD compensation.