Social Content Strategist & Producer (Automotive)

Title: Social Media Content Strategist / Producer (Automotive Brands, Short-Form Video)

About us
Belnaps & Co is a US-based video production company in Northern California. Our clients are all automotive: car dealerships, car washes, and mechanic shops, and we're adding more in the same space. I handle filming and client relationships. I'm looking for a strategist to own everything from planning to editor handoff.

What you'll do

• Build a monthly content plan for each client location: video concepts, stills, and cinematic car pieces matched to each client's goals and audience
• Write scripts and hooks, and find reference videos from Instagram and TikTok
• Create an "editing packet" for each video so editors can work without asking questions
• Write one paid Meta ad script per month for clients running ads
• Plan around real-world constraints, like which staff will go on camera, shoot-day timing, and mileage limits on dealership cars
• Turn around last-minute event announcement concepts quickly
• Schedule shoot days and keep the production calendar organized
• Draft caption, hashtag, and location notes for client-side posting
• Track used, approved, and denied concepts so ideas never repeat

You're a fit if you

• Deeply understand US social media culture, humor, and trends
• Are a strong storyteller who knows what makes a short-form video work: the hook, pacing, payoff
• Write clearly and specifically in English
• Can research local areas and landmarks to make content feel local
• Are organized and comfortable in Notion, Google Calendar, Slack, and Dropbox
• Use AI tools to speed up ideation, while still bringing your own creative judgment
• Ideally, have an interest in cars. You can learn the vehicles and car culture on the job.

Details

• Pay: $5-$8 USD an hour, depending on experience
• Hours: Part time, ideally 1-2 hours of overlap with US Pacific time
• Remote, long-term role with room to grow as we add clients

To apply email at ----------

Start your subject line with "FULL THROTTLE" (applications without it won't be read) and include:

1. A short intro about you, your social media experience, and any interest in cars
2. Links to any content you've planned, written, or managed
3. A two-part challenge:

• Go ---------- on Instagram. In 3–5 sentences, critique the page's social media strategy: what's working, what isn't, and what you'd change. Then pitch one short-form video concept that would work well on that page, with a title, the hook, and a 2–3 sentence description.
• Do the same ---------- If your submission is clearly just an AI written critique and video concept it will greatly hurt your chances. I’m looking for someone that can implement AI while still applying their own creativity and quality control.