Creative Strategist for Female Intimate Wellness Brand (Part-Time ? Full-Time)

We’re looking for a creative strategist who knows how to scale an e-commerce brand in the female intimate wellness space through world-class direct-response advertising. You’ll join a fast-growing team building one of the category’s next breakout brands. This role is for an A-player who wants to operate on the new frontier of AI-driven creative, learn cutting-edge tools, and get paid handsomely for performance.

What you’ll do

• Lead weekly creative sprints: new concepts, imitations, variations, and format expansions
• Perform weekly research across competitors, TikTok trends, hooks, angles, and UGC patterns
• Build clear creative briefs and load them directly into Notion for the editing team
• Identify winning frameworks, scroll stoppers, visual tropes, and retention builders
• Analyze creative performance and iterate aggressively based on results
• Maintain a continuous pipeline of high-quality ideas to fuel daily testing
• Collaborate with our editors and learn to use the newest AI tools shaping the next era of ad production

What you bring

• Proven track record scaling DTC brands using Meta creatives
• Deep understanding of direct-response psychology, testing frameworks, and market awareness
• Ability to reverse-engineer successful ads and produce fresh angles at scale
• Strong instincts for storytelling, hooks, and performance-driven pacing
• High personal standards, fast execution, and willingness to push creative boundaries
• Comfortable working in the female intimate wellness category
• Bonus: experience with AI video generation tools (Veo, Sora, Runway)

Role details

• Part-time with a clear path to full-time
• Performance-based bonus tied to winning concepts and the ad spend they scale
• Remote, flexible, and fast-paced
• Start your application with #DTC to be considered