Experienced Creative Marketing VA – Ad Creatives, Copywriting & Social Media (Meta, Email, Canva/CapCut)

Job Description:

We're looking for a creative marketing VA who can take a rough campaign idea and turn it into a polished first draft — ready for review — across every channel we run: Meta ads, email campaigns, and social media content.

You'll be doing both the creative production (graphics, short-form video, storyboards, mockups in Canva/CapCut) and the copywriting (ad copy, email copy, social captions) that goes with it. This is a full-stack content role — one person who can go from "here's the offer" to a finished, on-brand asset without needing a separate writer and a separate designer.

The ideal candidate is organized, takes feedback well, and can develop a loose concept into something campaign-ready with minimal direction.

What you'll be doing:

Meta Ads (Facebook /Instagram):

Writing ad copy — headlines, primary text, CTAs — for cold, retargeting, and lookalike audiences
Designing static ad creatives and mockups in Canva
Building short-form video ads (hook, body, CTA) using CapCut
Creating storyboards for video ad concepts before production
Producing multiple variations for A/B testing

Email Campaigns:

Writing promotional emails, nurture sequences, and follow-up/re-engagement emails
Matching subject lines and body copy to campaign goals (bookings, re-engagement, upsells)

Social Media:

Writing captions and copy for organic social posts
Designing social graphics and short-form video content
Repurposing ad creative/video into organic post formats

Example of the kind of work we need:

Brief: "Promote our $9,797 panel upgrade offer to homeowners worried about outdated electrical panels."
? Deliverable: Meta ad copy (3 variations: safety angle, price-anchor angle, before/after visual angle) + matching static ad creatives in Canva + a 30-second CapCut video ad with storyboard + a shorter organic social cut of the same video.
Brief: "Re-engage leads who got a quote but didn't book."
? Deliverable: 3 -email follow-up sequence (subject lines + body copy) + a short teaser video concept promoting urgency/limited-time pricing.
Brief: "Announce a new service area or product line."
? Deliverable: Launch email + Meta ad copy/creative + a set of social posts (graphic + caption) all consistent in messaging.

Requirements:

Strong English-language copywriting — natural, persuasive, error-free, able to match brand voice
Proven experience running/writing Meta ad campaigns (copy + creative)
Proficiency with Canva and CapCut (please include samples)

Email marketing copywriting experience
Comfortable working from a rough brief with minimal direction
Fast first-draft turnaround, open to revision rounds
Home services, contractor, or local service business marketing experience a plus

How to apply:
Please submit:

3–5 samples of Meta ad creatives, video edits, or social content you've made
2–3 copywriting samples (ad copy and/or email copy)
A short note on your typical turnaround time for a first draft