Short-Form Video Editor / Content Tastemaker (US Humor, Meme-Fluent) – Instagram Reels

About us: We run several fast-growing Instagram accounts for a fitness and lifestyle creator. Together they get millions of reel views a month. We already have a team of editors for volume. This hire is for taste: someone who knows meme culture and spots new formats before they peak.

What you'll do:

• Turn raw footage of the creator into Reels and Trial Reels that feel native to US internet culture
• Spot trends, sounds and meme formats early and adapt them before they peak
• Write short, punchy on-screen captions and hooks in natural American English (POV, ironic, absurdist, relatable)
• Make new formats for the other editors to copy, and give feedback on their edits
• Edit in CapCut (or better)

You're a fit if:

• You're chronically online. You know what's funny on TikTok, IG and Twitter/X this week, not last year
• You understand American humor, irony and slang, and your captions don't read as translated
• You have an eye for pacing, first-second hooks and music choice
• You're comfortable working with a lifestyle creator's content (fitness, fashion, swimwear)
• You have a stable internet connection

Nice to have:

• Clean face and skin retouching without default presets

Pay and benefits:

• Training starts at $400/mo and goes up quickly based on skill and experience
• Bi-weekly payment
• Flexible schedule: work whenever you want, as long as it's done on time with 40 hours a week
• Flexible time off if requested

APPLICATION TEST (required, about 30 minutes)

Part 1 - Rank these 5 reels from most viral to least viral, based on how you think a US audience reacted:

Reel A: https://drive.google.com/file/d/1Cujv2eZop_2Q56gApvJbsi160IxYeWYm/view
Reel B: https://drive.google.com/file/d/1CNB5c-DK70V1xLlVcbEMnIN8M4gltMXn/view
Reel C: https://drive.google.com/file/d/1wVo6F_1BJ73lPbuVQKRhUQjkM1wFG66-/view
Reel D: https://drive.google.com/file/d/1wV-5d4gUu0x2RH_qZ9GFJ-St_8elEtwY/view
Reel E: https://drive.google.com/file/d/1TVfI-AElFboFHLwy3A9Gbkyo8a7LJcrD/view

Write your ranking as letters from best to worst (for example: C, A, E, B, D), with one sentence for each on why you put it there. There's a right answer, since we know how each one performed. Your reasoning counts as much as the order.

Part 2 - Write captions. For each of these 2 raw clips, type 3 on-screen caption or hook options in your message (6 total):

Clip 1: https://drive.google.com/file/d/1Hcy6rxdAjJ3Lp0NRfUfIFTH3sXL2Ika-/view
Clip 2: https://drive.google.com/file/d/1VBSoom8d3iNZlhkYlmReoQwjtpNGYEdU/view

Optional bonus: edit one clip into a meme format and send the link. The bonus does not replace the 6 typed captions.

Part 3 - Send us 3 memes you find funny right now that would be good references for this creator. Send links (TikTok, Instagram, X or YouTube) to memes posted in the last 30 days. For each one, write one sentence on how you'd adapt it for a fitness and lifestyle creator.

HOW TO APPLY
1. The first line of your message must be MEME LORD (putting it only in the subject line doesn't count)
2. Send 5+ links to short-form videos you made. Public TikTok or Instagram links are best. If you send Drive files, add a screenshot of the views or insights
3. Put your answers to Parts 1, 2 and 3 in the message itself

We don't review applications that skip any of these steps.