Shopify Landing Page & Product Page Builder

About Us

We are a fast-growing direct-to-consumer (DTC) sleep technology brand. We operate at the intersection of direct-response marketing, cutting-edge hardware, and world-class DTC digital experiences.

We are expanding fast and looking for a conversion-focused Shopify Landing Page & Product Page Builder to join our team.

The Role

We are looking for a rare hybrid: someone who has a sharp eye for modern, clean visual design, understands direct-response copywriting, and obsesses over Conversion Rate Optimization (CRO).

In this role, you will build high-converting presell pages (advertorials, listicles, comparison pages) and high-converting Shopify PDPs (Product Detail Pages).

Important: While experience with third-party page builders (PageFly, GemPages, Funnelish, Replo, Zipify) is valuable background knowledge, all of our pages will be built natively inside Shopify (Shopify 2.0 Sections/Blocks, Theme Customizer, Liquid/HTML/CSS)—not through heavy 3rd-party page builder apps. You are fully encouraged to leverage AI tools (Claude, ChatGPT, etc.) to "vibe code", generate custom components, and accelerate your building workflow.

What You’ll Do

Native Shopify Page Building: Build fast, responsive, high-converting product pages, advertorials, listicles, and presell landers directly within our Shopify theme using custom sections, native blocks, HTML/CSS, and Liquid.

Conversion-Driven Copywriting: Write and tweak punchy, persuasive direct-response headlines, hooks, benefits, FAQs, and social proof sections that compel cold traffic to buy.

Visual Design & Layout: Create clean, modern, trust-building DTC layouts that look premium while ruthlessly driving clicks and checkouts.

Vibe Coding with AI: Use AI coding assistants to rapidly draft custom interactive sections (comparison tables, before/after toggles, dynamic bundles, custom review widgets, sticky CTAs).

Mobile-First Optimization: Ensure 100% pixel-perfect responsiveness, lightning-fast load times, and thumb-friendly checkout paths on mobile devices.

A/B Testing & Iteration: Collaborate with our growth team to hypothesize, build, and deploy test variants (different angles, hooks, hero layouts, offer structures) based on CRO data.

Who You Are

Direct-Response & CRO Minded: You know what actually makes people buy—visual hierarchy, contrast, social proof, objection handling, loss aversion, clear CTAs, and frictionless page flow.

Shopify Native Builder: Comfortable building modular sections within Shopify 2.0 without relying on bloated page builder plugins.

Tech & AI Savvy: You embrace AI tools to speed up coding, styling, and asset generation. You don't get stuck on syntax—you solve problems fast.

Design Eye: You know the difference between amateur-looking affiliate pages and polished, high-converting premium brand landers.

Speed & Ownership: You work independently, respect deadlines, and iterate based on actual performance metrics, not personal opinions.

Requirements

Proven experience building high-performing DTC landing pages and Shopify product pages.

Familiarity with direct-response lander formats (advertorials, listicles, "us vs. them" tables, quiz funnels, PDPs).

Strong written English communication skills for direct-response copy and team collaboration.

Reliable high-speed internet connection and a dedicated remote work setup.

Preferred: Some foundational knowledge of HTML, CSS, JavaScript, and Shopify Liquid.

How to Apply (Mandatory Instructions)

1. Portfolio / Live Links (REQUIRED): Provide direct links to landing pages (advertorials, listicles, or presell landers) AND Shopify product pages (PDPs) that you have built yourself. Explain briefly what role you played on each (design, copy, coding).(Applications without specific live work samples will NOT be reviewed).

2. Shopify & AI Experience: Briefly share how you approach building custom sections natively in Shopify, and what AI tools you regularly use to build or code faster.