Meta Ads + Shopify Website Designer VA Women's Clothing Brand

Job Type:Part-Time → Potential Long-Term

Hours: 10–15 hours/week to start

Pay: $4–$6/hour depending on experience

Potential for increased hours/responsibilities based on performance

About the Brand

We are a growing women's fashion/e-commerce brand focused on trendy, feminine clothing.

We currently have an active Shopify store and are running Facebook /Instagram (Meta) advertising. We're looking for a results-oriented E-Commerce VA who is experienced with Meta Ads, Shopify, and website design/conversion optimization.

This is not simply a social media posting position.

I'm looking for someone who can help with both driving traffic AND improving the website experience that converts that traffic into customers.

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📊 META ADS RESPONSIBILITIES

• Audit existing Meta/Facebook ad campaigns
• Analyze campaign performance
• Monitor CTR, CPC, CPM, ATC, checkout, purchases, CPA and ROAS
• Help develop and test new ad creatives and copy
• Research successful clothing/e-commerce advertisements
• Develop testing strategies for small budgets
• Monitor campaigns and provide recommendations
• Assist with retargeting campaigns
• Identify opportunities to improve conversion rates
• Create weekly advertising performance reports
• Recommend what should be paused, changed, tested, or scaled
• Eventually assist with managing and scaling profitable campaigns

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🛍️ SHOPIFY / WEBSITE RESPONSIBILITIES

• Maintain and update Shopify website
• Add/edit products and product descriptions
• Update product images and banners
• Create promotional sections and landing pages
• Improve website layout and navigation
• Make mobile-friendly website updates
• Create/update collection pages
• Assist with Shopify theme customization
• Update menus and site sections
• Add promotional banners, pop-ups and announcements
• Help improve product pages for conversions
• Review the customer shopping experience
• Identify potential website issues that could prevent purchases
• Assist with basic Shopify apps/integrations
• Make recommendations for improving website conversion rates

🎨 Website Design Skills

Experience with:

• Shopify
• Shopify themes
• Canva
• Basic graphic design
• Landing-page design
• Mobile optimization
• Basic HTML/CSS (preferred, not required)
• Product-page optimization
• E-commerce UX/conversion optimization

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🔎 E-COMMERCE ANALYTICS

The ideal candidate should be able to connect:

Meta Ads → Website → Product Page → Add to Cart → Checkout → Purchase

You should be comfortable reviewing Shopify and Meta data to help identify where customers are dropping off.

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⭐ REQUIREMENTS

Required:

• Proven Meta Ads Manager experience
• Shopify experience
• E-commerce experience
• Strong analytical skills
• Good written English
• Strong communication
• Reliable and organized
• Able to explain the reasoning behind your recommendations

Preferred:

• Women's fashion/clothing experience
• Shopify website design experience
• Landing-page design
• Conversion-rate optimization
• Meta Ads
• Retargeting
• Creative testing
• Canva
• Basic HTML/CSS
• Experience working with small e-commerce brands

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🚨 IMPORTANT

Please do not apply if your experience is primarily posting on social media or boosting posts.

We are specifically looking for someone with **hands-on Meta Ads Manager + Shopify experience.

Please include:

1. Examples of Shopify websites you've designed or worked on
2. Examples of Meta Ads campaigns you've personally managed
3. Your experience with women's fashion/e-commerce brands
4. Your hourly rate
5. Your availability
6. How many hours per week you can commit
7. Your preferred working hours/time zone

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🧪 APPLICATION QUESTIONS

1. Tell me about an e-commerce brand you have worked with.

2. Provide 2–3 Shopify websites you have designed or helped manage.

3. Provide 2–3 Meta Ads campaigns you have personally managed. Screenshots are preferred; confidential information can be hidden.

4. If an ad receives clicks but very few purchases, what would you investigate?

5. If you were given a Shopify product page that receives traffic but doesn't convert, what would you look at first?

6. What would you improve on a clothing brand's Shopify homepage to increase conversions?

7.What would your first 7 days working with our brand look like?

8.What Shopify themes, page builders, or design tools are you comfortable using?

💰 PAID TRIAL

Before offering a long-term position, the selected candidate will complete a short paid trial.

The trial may include:

Meta Ads

• Current campaign audit
• Identify 3 areas for improvement
• Recommend creative tests
• Explain current campaign performance

Shopify

• Website audit
• Identify 3–5 conversion opportunities
• Recommend product-page improvements
• Identify any mobile/UX issues

The goal is to evaluate your ability to analyze the business and provide practical recommendations before moving into a long-term position.

Communication :
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