Digital Marketing Executive — Paid Campaigns, Video, AI & Email Marketing
Confidential employer
**Full-time | Remote, Philippines
Industry: Furniture retail | Salary: Based on experience
We are a furniture retailer looking for a Digital Marketing Executive to work closely with our Marketing Manager. You will turn campaign plans into ads, short videos, social posts and email s, then use performance data to improve the next campaign.
We are looking for someone who enjoys both creative work and careful execution. You should be able to edit an engaging video, build a clear marketing email , prepare approved ads for launch and use AI tools thoughtfully.
What you will do
- Edit short form videos for TikTok, Instagram Reels and paid ads using product and showroom footage.
- Create variations of video hooks, captions, ad copy and static creatives for testing.
- Build and schedule marketing email s for product launches, promotions, inspiration and customer engagement. Write or adapt copy, select images, check links and product details, and test each email before sending.
- Help maintain and improve email lists, audience segments and automated flows, such as welcome and abandoned cart email s, under the Marketing Manager’s direction.
- Review email results, including clicks, sales and other relevant outcomes, and suggest improvements to subject lines, content and offers.
- Set up, schedule and update approved campaigns on Meta, Google and TikTok.
- Check prices, promotions, links, tracking and creative formats before campaigns or email s go live.
- Use AI tools to assist with research, concepts, scripts, copy and production. Review every output for accuracy, visual quality and brand fit.
- Monitor campaign and content results, flag problems promptly, and suggest practical improvements.
- Help maintain an active TikTok and Instagram presence by preparing and scheduling content.
- Assist with landing page content and website updates when needed.
- Organise creative assets and record which versions were tested and how they performed.
What we are looking for
- At least two years of hands-on digital marketing or content production experience.
- Strong short form video editing skills, with examples of work you personally edited.
- Hands-on experience creating and sending marketing email s using an email platform.
- Practical experience with Meta Ads Manager and familiarity with Google Ads and TikTok Ads.
- Confident use of video and design tools such as CapCut, Canva or Adobe software, alongside AI tools that improve your work.
- Good visual judgement, attention to detail and strong written English.
- An interest in results: you want to know whether an ad, video or email helped generate sales or qualified enquiries.
- The ability to meet deadlines, take feedback and work independently with a remote team.
Experience with e-commerce, furniture, interiors or lifestyle brands is an advantage. You do not need to be a senior marketing strategist, but you should bring ideas and explain your thinking.
What success looks like
Campaigns and email s go live accurately and on time. We publish and test engaging videos regularly, improve our email performance, and have a clear view of which marketing work helps drive sales, qualified enquiries and a stronger digital presence.
How to apply
Start your application with “Furniture Content” and include:
1. Your CV and expected monthly salary in PHP.
2. Links to three short videos you personally edited. For each, tell us what you were given, what you did and which tools you used.
3. One marketing email you personally created. Show the email or a redacted screenshot, explain its goal and your contribution, and share the results if available.
4. One example of an ad or campaign you helped execute. Explain your role and share any results you are permitted to disclose.
5. The AI tools you use regularly, with one specific example of how an AI tool improved your work and what you had to review or correct yourself.
6. A brief answer to this scenario: You receive showroom footage of a new sofa, but the first TikTok video gets views and very few enquiries. What would you check, and what two new versions would you make?
7. Your availability during Singapore working hours.
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