E-Commerce Director for Amazon, Shopify, Walmart and Faire
Confidential employer
We are an established, growing CPG food and beverage company based in the United States with a portfolio of snack and beverage brands sold through major retailers and online channels. We currently have dedicated specialists managing Amazon, Walmart, and Shopify, and we are looking for a senior leader to take ownership of our entire online business and focus on one thing: growing sales.
The Role
You will own total online revenue across Amazon, Walmart Marketplace, Shopify, and Faire. You will lead our three existing platform specialists, set strategy and goals for each channel, and personally build and manage our Faire wholesale channel. This is a growth role, not a maintenance role. You will be measured on sales growth, profitability, and advertising efficiency.
Responsibilities
Own the sales strategy, targets, and performance for all four channels.
Manage, coach, and hold accountable our Amazon, Walmart, and Shopify specialists.
Build and grow our Faire wholesale channel, including retailer outreach, wholesale pricing, and promotions.
Lead SEO and listing optimization across all platforms, including titles, keywords, images, A plus content, and brand stores.
Manage advertising budgets and campaigns on Amazon, Walmart, and Shopify, with a focus on return on ad spend.
Keep pricing consistent across channels so marketplaces do not undercut our wholesale retailers.
Plan and execute online launches for new products.
Monitor inventory, forecast demand, and coordinate with our operations team to prevent stockouts.
Protect account health, reviews, and compliance with each platform's policies, including food category requirements.
Deliver a weekly performance report covering sales, ad spend, conversion, and next steps.
Requirements
At least 5 years of e-commerce experience with hands-on work in Amazon Seller Central and Walmart Seller Center.
Proven record of growing sales for a consumer brand, with results you can share.
Experience managing a team or agency.
Strong knowledge of marketplace SEO and retail media advertising.
Experience with Shopify and a working understanding of wholesale selling. Faire experience is a strong plus.
Food, beverage, or CPG experience strongly preferred, including familiarity with expiration dating, lot tracking, and FBA or WFS fulfillment.
Excellent written and spoken English.
Availability for at least 4 hours of overlap with US Eastern business hours and a weekly video call.
Engagement
Full time, long term. Performance bonus available based on sales growth.
To Apply
Please include:
1. A brand you grew on Amazon or Walmart and the results you achieved.
2. Your experience with Faire or other wholesale channels.
3. The first three things you would review in our accounts during your first 30 days.
Applications that do not answer these questions will not be considered.
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