E-commerce Creative Strategist / Content Brief Writer - Meta Ads

JOB OVERVIEW

THIS IS NOT AN ENTRY-LEVEL JOB.

Hi, I’m Kay. I’m looking for an experienced Creative Strategist to join my e-commerce business, starting part-time with the opportunity to grow into a full-time role. We operate multiple storefronts and continuously test new products across different niches. You’ll work closely with me and our video editors to develop creative ideas and grow with the business long-term.

You’ll research products and customers, develop advertising angles, and turn your ideas into scripts and clear creative briefs. We’re looking for someone experienced, creative, proactive, and interested in understanding what makes an ad work.

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RESPONSIBILITIES

• Research products, competitors, customer pain points, desires, and objections.
• Develop hooks, angles, and concepts for new and existing products.
• Write direct-response scripts and clear briefs for video and static ads.
• Work with our editors, review creatives, and provide actionable feedback.
• Analyze ad performance, develop variations of promising concepts.

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WHAT WE’RE LOOKING FOR

• Previous creative strategy and copywriting experience in e-commerce or dropshipping.
• A portfolio of ad concepts, scripts, or briefs, with examples of creatives that delivered measurable results.
• Strong understanding of direct-response advertising and customer psychology.
• Familiarity with Meta ads, online trends, and different advertising formats.
• Strong written English, storytelling, and communication skills.
• Ability to turn research and ideas into clear, practical creative direction.
• Comfortable interpreting ad performance metrics such as CTR, CPA, and ROAS.
• Experience working with AI-generated creative is a plus.

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OTHER INFORMATION

• Part-time, starting with around 20 hours per week, with the opportunity to grow into a full-time role.
• Starting rate of $10 per hour.
• Performance bonuses and future growth opportunities are available.
• We want you to make as much as possible, as long as you can deliver winning concepts.

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TO APPLY

Please send:

• Your resume.
• At least 3 examples of content briefs you developed.
• Example creatives.
• Performance results tied to those creatives, including the date range, ad spend, and ROAS or CPA. Screenshots are preferred.
• The brands and products you've worked with.
• Your current commitments and availability.
• Use the subject line: Senior Creative Strategist – [Your Full Name]