Social Media Manager + Paid Ads & Lead Generation Specialist – Agency Position

JOB OVERVIEW

We’re looking for a skilled and self-directed Social Media Manager to join our growing creative agency.

This is not just a content-posting position. We need someone who can create strong content, manage paid advertising, and turn social media attention into actual leads and customers.

You will manage multiple companies across different industries, so you must be organized, adaptable, and able to maintain a unique strategy and brand voice for each business.

WHAT YOU’LL BE DOING

• Develop social media strategies and content calendars
• Create graphics, reels, captions, and promotional content
• Write strong offers and calls to action
• Build and manage Meta advertising campaigns
• Research audiences, competitors, and content opportunities
• Generate and track leads, conversions, and cost per lead
• Test different creatives, audiences, and offers
• Manage multiple brands and keep their content organized
• Provide clear reports and recommendations

REQUIREMENTS

• Proven social media management experience
• Hands-on experience with Meta Ads Manager
• Experience generating leads or sales for businesses
• Strong graphic design and short-form video editing skills
• Strong written English and marketing copywriting
• Ability to manage multiple companies and deadlines
• Experience with Canva, CapCut, Adobe, or similar software
• Clear communication and reliable internet

Experience marketing events, photobooths, weddings, restaurants, churches, or local service businesses is a plus.

APPLICATION INSTRUCTIONS

Please follow every step carefully. Applications that skip any step will not be considered.

EMAIL SUBJECT

Use this exact subject line:

I Can Generate Leads – Social Media Manager

TELL US ABOUT YOURSELF

In three to five sentences, explain:

• Why you want this position
• Why you would be a strong fit
• What makes you different from other social media managers

LEAD-GENERATION EXPERIENCE

Describe one campaign where you personally generated leads or sales.

Please include:

• The type of business
• The campaign objective
• The advertising budget
• The number of leads or sales generated
• The cost per lead or return on ad spend, if available
• What you personally handled

Please provide specific results. We are looking for more than increased followers or engagement.

PORTFOLIO

Include examples of:

• Three social media graphics
• Three reels or short-form videos
• Two social media accounts you managed
• One paid advertising campaign with results

Clearly explain which parts of each project you personally completed.

MARKETING QUESTION

Imagine you were hired to generate bookings for a photobooth company in Honolulu, Hawaii.

Briefly explain:

• Who you would target
• What offer you would test
• What content you would create
• What advertising objective you would use
• How you would measure success

SOFTWARE EXPERIENCE

Tell us about your experience with:

• Meta Business Suite
• Meta Ads Manager
• Instagram and Facebook
• TikTok
• Canva
• CapCut or other video-editing software
• Google Workspace
• Lead-tracking or CRM platforms

INTRODUCTION VIDEO

Record a two-to-three-minute video introducing yourself. Tell us about your experience, the businesses you have marketed, and why you believe you can generate leads for our clients.

FINAL ATTENTION TEST

At the very end of your application, write:

Social media should create results, not just posts.

We’re looking for someone who takes ownership, communicates clearly, and wants to grow with our agency for the long term.

Good luck,
Landon