Meta Campaign Performance Specialist

About the Role

We is looking for an experienced Meta Campaign Performance Specialist to support the ongoing management and optimization of our Meta advertising campaigns.

This is a remote, part-time, long-term position for someone who is comfortable working hands-on with active campaigns, analyzing performance data, and making informed optimization decisions.

Key Responsibilities

• Manage, monitor, and optimize Meta advertising campaigns.
• Track key performance metrics, including CPL, CPA, CTR, CPC, and ROAS
• Develop and execute structured tests across audiences, creatives, and copy, and campaign setups
• Analyze campaign performance and identify opportunities for improvement
• Adjust budgets and campaign configurations based on performance data
• Identify potential issues affecting cost, conversion, and lead quality
• Provide clear performance updates, insights, and recommended next steps

What We're Looking For

• 3+ year of hands-on experience managing Meta Ads
• Strong working knowledge of Meta Ads Manager and Meta Pixel
• Experience managing and optimizing active advertising campaigns
• Good understanding of performance marketing metrics and campaign analysis
• Ability to interpret data and translate findings into practical actions
• Comfortable working independently in a remote environment
• Good written English communication

We value practical experience and would be interested in hearing about the campaigns you have managed and the results you have achieved.