Marketing Operations Specialist

Voyage Media is looking for a hands-on Marketing Operations & Automation Specialist to support the execution of our marketing campaigns, CRM, and marketing automation systems.

GoHighLevel (GHL) is at the center of our marketing operations, so hands-on GHL experience is strongly preferred. We will also consider candidates with strong experience in comparable CRM and marketing automation platforms who have the technical aptitude to learn GHL quickly.

The ideal candidate is technically inclined, detail-oriented, comfortable learning new systems, and able to take clearly defined requirements through implementation, testing, and completion.

Key Responsibilities
Marketing Automation & Campaign Execution

• Build, maintain, test, and troubleshoot workflows in GoHighLevel.
• Build and execute email , SMS, and multi-touch marketing campaigns.
• Configure workflow triggers, conditions, timing, actions, and audience criteria.
• Manage contacts, tags, custom fields, opportunities, pipelines, lists, and audience segments.
• Work with GHL forms, calendars, funnels, and other marketing components as needed.
• Perform pre-launch and post-launch QA to ensure campaigns and automations execute correctly.
• Monitor campaigns and troubleshoot unexpected results.

Zapier, CRM & Data

• Build, maintain, and troubleshoot Zapier automations connecting marketing and operational systems.
• Test integrations and verify that data is passing correctly between systems.
• Import, export, clean, organize, and update CRM and campaign data.
• Create and validate audience segments based on established business rules.
• Assist with data hygiene, reconciliation, and routine reporting.
• Document important processes and automation logic.

Marketing Operations Support

• Maintain campaign calendars, checklists, documentation, and project information.
• Support recurring campaigns, launches, webinars/events, and promotional activities.
• Produce routine campaign and marketing reports.
• Coordinate with internal team members and outside vendors as needed.
• Take ownership of recurring marketing processes and ensure they are completed accurately and on schedule.

What We're Looking For

• 2–4+ years of hands-on experience in marketing operations, CRM administration, marketing automation, digital marketing, or a related field.
• Hands-on GoHighLevel experience strongly preferred.
• Experience building and troubleshooting marketing automation workflows.
• Experience with Zapier or a comparable automation platform.
• Experience building and executing email marketing campaigns.
• Strong understanding of CRM concepts, segmentation, and workflow logic.
• Strong spreadsheet skills and comfort working with structured data.
• Excellent attention to detail and commitment to quality assurance.
• Strong written and verbal English communication skills.
• Ability to investigate and troubleshoot problems independently.
• Comfortable learning unfamiliar software and technology.
• Organized, dependable, and able to manage multiple assignments and deadlines.
• Comfortable using AI tools such as ChatGPT, Claude, or similar platforms as part of day-to-day work.

Strong Plus
Experience with any of the following is helpful but not required:

• Advanced GoHighLevel or Zapier automation
• HubSpot or Keap/Infusionsoft
• Airtable, Calendly, Stripe, GA4, Jira, or Meta/Facebook marketing tools
• APIs, webhooks, JSON, or other integration concepts
• Marketing reporting and dashboard tools
• AI-assisted coding for simple scripts, automation steps, or data transformations

The Person We're Looking For
We are looking for someone who is curious, dependable, and comfortable solving problems.

The right person checks their work, notices when something doesn't make sense, researches unfamiliar problems before escalating them, asks good questions, communicates clearly, and takes ownership of assignments through completion.
You do not need to be a software developer or marketing strategist. You do need to be comfortable working with technology and have the curiosity, attention to detail, and logical thinking necessary to become highly proficient with our systems.

Our goal is to find a dependable, hands-on marketing operations resource who can execute accurately, learn quickly, and solve problems.