Top 1% DR Copywriter // 8-Fig Pet Brand

Direct Response Copywriter (VSL’s Ads, Native Ads & Advertorials)
DTC Pet Supplement Brand - Full-Time Remote, $3,000-$7,000 + Bonuses

We're a fast-growing direct-to-consumer pet supplement brand. We sell to a skeptical audience that has already tried a drawer full of products that promised everything and delivered nothing.
We win them with direct response: video ad scripts, long-form native ads, advertorials and landing pages that read like a real person telling a real story.

This is a writing-first seat. Every ad we ship starts as your copy: the hook, the lead, the mechanism, the proof, the offer. You'll research the customer until you know her better than she knows herself, study what is spending money across health and supplement markets, and turn that into new angles and finished scripts at volume.

WHAT YOU'LL DO EVERY DAY

• Research: Avatar research, UMP, UMS, product research to unlock new angles etc…
• Study winners: live in Meta Ad Library and spy tools (Atria, AdSpy).
• Write video scripts (AI UGC, AI SONGS, VSL’s etc…)
• Write long-form native ads (1,500-4,000 words of primary text that reads like a post, not an ad) and the advertorials and listicles they click through to.
• Use AI tools (Claude code, Codex) to research, draft and iterate faster

WHERE THIS GOES
You start as our copywriter. If your concepts win, you grow into the creative strategist seat: you d ---------- what we make and why, you brief the editors and designer, and you own the creative testing roadmap.

YOU'RE A FIT IF YOU

• Have experience working with 7fig+ DTC Health/Pet brands
• Hungry to grow every day.
• Have read Breakthrough Advertising, Boron Letters, GH Letters etc...
• AI-Enabled and eager to learn more

If you're interested please reply with your portfolio, and 1-2 minute loom going over you, your experience, and how you learn copywriting