Graphic Designer — Facebook Ad Creatives

What you'll do

Design static Facebook /Instagram ad creatives (feed, story, and carousel formats) from briefs we provide
Produce multiple variations of each concept for A/B testing
Follow our brand guidelines: minimal black-and-white aesthetic with a single accent color (
#209BF3), thin borders, generous whitespace, no gradients
Deliver files in correct Meta ad specs (sizes, safe zones, file formats)
Revise quickly based on performance data and feedback
Maintain an organized library of source files (PSDs) for future edits

Requirements

Advanced Adobe Photoshop skills — this is non-negotiable. You must be fluent with layers, masks, smart objects, blend modes, typography, and photo retouching/compositing
Canva-only designers will not be considered. If your portfolio is built on templates or Canva, please do not apply
A portfolio of previous Facebook /Instagram ad creatives you personally designed — proof of work is required with your application
Strong understanding of direct-response design: clear hierarchy, headline emphasis, CTA placement, and mobile-first layouts
Ability to work with real ad performance feedback and iterate
Reliable availability and consistent turnaround (24–48 hours on standard requests)
Fluent written English

Nice to have

Experience designing ads for financial services, credit, lending, or B2B consulting
Familiarity with Meta ad policy restrictions for financial products
Basic Illustrator or After Effects skills