High-Level VSL /AI Meta Ads Video Editor (Direct Response)
Confidential employer
High-Level VSL / Meta Ads Video Editor (Direct Response)
We are looking for a high-level VSL video editor to help us scale direct-response ads on Meta (Facebook and Instagram).
This is not YouTube editing or cinematic content.
This role is strictly about performance: building ads that hold attention, maintain retention, and convert.
You will be editing Meta ads ranging from 30 seconds to 90 seconds, and occasionally longer VSLs of 2–3 minutes.
The offers are direct-response skincare and health products for men aged 30–60.
Most creatives are:
UGC-style videos
Authority / expert talking-head videos
Testimonials
Mechanism explainers
These videos are designed to sell — not entertain.
What Matters Most
We are not looking for pretty edits.
We are looking for someone who understands that the first 3 seconds determine everything.
You must know how to:
Pace a direct-response VSL for Meta
Use pattern interrupts
Maintain viewer retention
Control visual rhythm
Reinforce scripts with text overlays
Keep talking-head footage watchable
Retention matters more than aesthetics.
Required Editing Skills
You must have proven experience editing VSLs or Meta ads.
You should be comfortable with:
CapCut
Fast cuts
Punch-ins
Zooms
High-contrast subtitles
Mixing stock footage with UGC
Editing around direct-response psychology
You also need to understand how to edit for men (30–60) — not influencer-style or beauty-style content.
AI Workflow (Required)
This role requires heavy use of AI tools.
You must be comfortable integrating AI into the creative workflow to increase production speed and creative possibilities.
You should know how to work with tools such as:
Sync (lip-sync and facial syncing)
ElevenLabs (AI voiceovers)
Higgsfield (AI-generated scientific/mechanism footage)
AI face replacement / enhancement
AI UGC generation
AI video generation and augmentation
You must also know how to:
Prompt AI tools properly
Generate scientific/mechanism visuals
Sync footage naturally to AI voiceovers
Clean up AI artifacts
Ensure accurate mouth movement and speech alignment
Combine AI footage, stock footage, and real footage seamlessly
Ideal Background
This role is ideal for someone who has already worked on winning Meta ads, especially in:
Health
Skincare
Supplements
Direct-response products
We prefer editors who can suggest creative improvements instead of just executing instructions.
Compensation
Compensation can be:
Per video, or
Weekly, depending on skill level.
Long-term collaboration is available for the right editor.
Performance bonuses may also be offered if your creatives perform well.
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