Content Creator Outreach Specialist
Confidential employer
If you are interested to apply please apply here:
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**We want to hire part time, and plan to transition to full time as company grows.
Creator Partnerships & Content Operations Specialist — DoctorsHabit
We are hiring a Creator Partnerships & Content Operations Specialist for our e-commerce supplement brand, ---------- .
DoctorsHabit is a health and wellness brand made for people who are aging and looking for products designed around specific health and wellness needs.
Please take a look at our product here:
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THE ROLE
Your main responsibility will be to build and manage our creator and affiliate network.
We want to work with a large number of creators who can help us produce authentic UGC videos, photos, testimonials and other content that can be used across our paid ads, organic social channels and partnership campaigns.
You will be responsible for finding these creators, reaching out to them, building relationships, negotiating collaborations, sending products, getting them onboarded and making sure content consistently comes in.
The goal is simple:
Build a reliable pipeline of creators and content so our marketing team always has fresh creative to test.
This is a highly proactive role. We are looking for someone who is resourceful, confident communicating with people, organised and comfortable negotiating and building relationships.
CREATOR OUTREACH & RECRUITMENT
You will be responsible for finding new creators who could be a good fit for DoctorsHabit.
This includes:
Researching creators on TikTok, Instagram, YouTube and other platforms
Finding creators who match our target customer demographics
Building lists of potential creators
Cold outreach through email , Instagram, TikTok and other channels
Following up with creators consistently
Pitching gifting opportunities
Pitching paid UGC opportunities
Recruiting creators into our affiliate program
Recruiting creators for ongoing partnerships
Identifying creators who could become long-term brand ambassadors
Tracking outreach, responses and partnerships
You should be comfortable sending a high volume of personalised outreach and following up without being discouraged by rejection.
CREATOR RELATIONSHIP MANAGEMENT
Getting a creator to say yes is only the beginning.
You will be responsible for managing the relationship from initial outreach through to receiving the final content.
This includes:
Negotiating creator rates and deliverables
Agreeing on content requirements
Sending products to creators
Onboarding new creators
Following up on content deadlines
Answering creator questions
Making sure creators understand the brief
Requesting revisions when necessary
Maintaining positive long-term relationships
Identifying creators who are worth developing into ongoing partnerships
Keeping our creator database organised
You should have strong people skills and emotional intelligence.
Creators are independent individuals, and you need to be able to negotiate, communicate expectations and handle disagreements without damaging the relationship.
TIKTOK SHOP & AFFILIATE RECRUITMENT
We also want to grow our network of affiliates.
You may be responsible for:
Finding potential TikTok Shop affiliates
Sending product gifting invitations
Recruiting affiliates to promote DoctorsHabit products
Following up with affiliates
Answering affiliate questions
Helping affiliates understand our products and offers
Monitoring affiliate activity
Identifying high-performing affiliates
Building relationships with affiliates for ongoing promotion
Experience with TikTok Shop affiliate gifting is highly preferred.
CONTENT BRIEFS & CREATIVE DIRECTION
You will also help creators understand exactly what content we need.
This includes:
Writing creator content briefs
Creating simple scripts for UGC creators
Providing hooks and talking points
Providing content angles
Giving creators examples of the type of content we want
Briefing creators on different product benefits and customer problems
Creating briefs for different ad concepts
Working with the marketing team to identify new content opportunities
You do not need to be an expert copywriter, but you should understand what makes a piece of UGC content engaging and what makes someone want to keep watching.
CONTENT OPERATIONS
You will help ensure that content continuously flows from creators to our marketing team.
This includes:
Tracking creators and partnerships
Tracking products sent to creators
Tracking content deadlines
Organising incoming photos and videos
Maintaining our creator database
Making sure completed content is properly organised
Following up on overdue content
Identifying gaps in our content pipeline
Ensuring the video editing team has a consistent supply of fresh footage
The ultimate goal is to build a repeatable creator acquisition and content production system.
WHAT WE VALUE
We are looking for someone who:
Is extremely proactive and resourceful
Is confident reaching out to strangers
Has excellent communication skills
Has strong negotiation skills
Has good emotional intelligence
Can build genuine relationships with creators
Is organised and detail-oriented
Can manage many creator relationships simultaneously
Is comfortable with rejection
Can follow up consistently
Doesn’t need to be constantly told what to do
Can identify opportunities independently
Moves quickly
Understands social media and online creators
Has good creative instincts
Understands what makes UGC content engaging
Most importantly, we want someone who can get things done.
If you see an opportunity to work with a creator, we expect you to figure out how to contact them and start the conversation rather than waiting for someone to give you a list.
YOUR APPLICATION WILL BE FAVOURED IF:
You have previously worked with e-commerce / DTC brands
You have experience with creator outreach
You have recruited UGC creators before
You have managed creator partnerships
You have experience with affiliate marketing
You have experience with TikTok Shop
You have experience with TikTok Shop gifting
You have negotiated creator rates
You have managed influencer campaigns
You have written UGC briefs or scripts
You understand direct response advertising
You have experience working with supplement, health, wellness or beauty brands
You have an existing understanding of how creators and affiliates operate
BONUS — B2B / CLINIC OUTREACH
As a secondary responsibility, there may also be opportunities to help with B2B outreach to clinics and healthcare-related businesses.
For example:
Following up with clinics that respond to our cold outreach
Communicating with clinic owners or decision-makers
Discussing DoctorsHabit products and wholesale opportunities
Helping negotiate initial stocking arrangements
Maintaining relationships with interested clinics
This is not the primary responsibility of the role, but candidates with B2B sales, business development or negotiation experience will be favoured.
KPIs
This is a performance-based role.
KPIs may include:
Number of qualified creators contacted
Creator response rate
Number of creators onboarded
Number of products successfully gifted
Number of creators producing content
Number of pieces of content received
Cost per piece of content
Number of active affiliates recruited
Affiliate revenue generated
Number of ongoing creator partnerships
Speed of creator onboarding
Content delivery rate
We care about results, not just the number of messages sent.
COMPENSATION
We will provide:
Base salary
Performance bonuses based on agreed KPIs
Additional incentives based on creator/affiliate performance
Opportunities for increased compensation as the brand grows
PLEASE DO NOT APPLY IF:
You are looking for a part-time role
You cannot commit to this as a full-time position
You have never worked with an e-commerce brand before
You are uncomfortable with cold outreach
You do not enjoy communicating with people
You are uncomfortable negotiating
You need to be constantly managed
You are not organised enough to manage multiple partnerships simultaneously
You are looking for a purely administrative role
INTERVIEW PROCESS Round 1 — Initial Interview
We will discuss your previous experience, communication skills, creator outreach experience and fit for the role.
Round 2 — Skills-Based Assessment
You will complete a practical assessment involving tasks such as:
Finding suitable creators for DoctorsHabit
Writing creator outreach messages
Writing a follow-up message
Negotiating a hypothetical creator collaboration
Creating a simple UGC content brief
Identifying potential TikTok Shop affiliates
Round 3 — Final Interview
Final discussion about the role, expectations, KPIs and working relationship.
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