Creative Strategist & Conversion Copywriter (Ecommerce / Supplements & Wellness)

We are a well established UK-based health and wellness supplement brand selling across Amazon, Shopify, TikTok Shop and retail. We are hiring a Creative Strategist with strong hands-on direct response copywriting to help us scale our direct-to-consumer channels.
You will work directly alongside the founder and collaborate with our Meta and Google agencies to build and optimise sales funnels.

What You'll Do:

• Meta Ads: research angles and customer pain points, develop creative concepts, write ad copy and video scripts, brief designers and editors, and review performance data to inform the next round of testing.
• Organic social: static posts, video scripts, reels and stories
• Ecommerce product page copy
• Presell listicles and advertorials.
• Upsell and post-purchase copy

What We're Looking For:

• Proven ecommerce copywriting experience, ideally direct response within health.
• Demonstrable creative strategy experience - you can explain why an ad worked, not just write one.
• Strong understanding of marketing funnels and CRO
• Confident using AI tools in your workflow
• Excellent written English
• Genuine interest in health and wellness is a plus

Your Personal Attributes:

• Reliable, honest and organised.
• Enthusiastic, growth-focused and determined to succeed - You take pride in your work and are passionate about learning and growing in your craft!
• Adjusts quickly to changing priorities.
• Open to feedback and new ideas.

What’s in it for you?

• Hone your marketing skills in a fast-growing innovative company where you will have the support and freedom to test your ideas and be rewarded for your growth.
• Ongoing training and development to grow within the company. We invest in courses, tools and mentoring to help you grow.
• Direct access to the founder. You will work with the founder daily and your input will shape the decisions we make.
• Full access to data: Ad accounts, analytics and revenue numbers, to steer your decisions based on what is actually working.
• Performance bonus tied to results. When the business grows, you share in it.

How to Apply:
DO NOT USE AI TO WRITE YOUR APPLICATION. We expect you to use ai to increase efficiency in your work, but we are not reading ai written applications as we need to get to know you.

1) Send your resume and portfolio with relevant copy and creative samples, ideally ads, presells or sales pages you've personally written.

2) In 1-2 paragraphs tell us how you learned to be a copywriter? List any marketing or copywriting training you have completed.

3) Record a short Loom video, no more than 5-8 minutes.

• Tell us about your experience and relevant training that will make you a great fit for this role.
• Walk us through one piece of copy in your portfolio and explain why you think it worked.
• Pick any supplement or health brand you admire and tell us what you think they are doing great, and what they could improve.