Social Media Engagement & Content Specialist

Pixie is a fast-growing consumer products company with a strong presence on TikTok, Instagram, and other social platforms. We're looking for a Social Media Specialist who can help us build genuine relationships with our audience while identifying opportunities to turn customer conversations into great content.

This is not just a "reply to comments" job. We want someone who understands social media, knows how to engage people naturally, and can recognize when a comment or question could become a viral or highly useful video.

What You'll Do

• Monitor and respond to comments on Pixie videos across our social platforms
• Reply to questions in a friendly, helpful, and on-brand voice
• Identify frequently asked questions and recurring customer concerns
• Track comments and questions that would make great video content
• Maintain a running list of potential "reply to comment" video ideas

•Identify comments that are funny, interesting, relatable, or likely to generate engagement
•Flag high-value comments for the social media team

• Help identify trends and conversations our audience is interested in
• Engage with relevant content and communities to increase Pixie's visibility
• Escalate customer service issues when needed
• Track common questions so we can improve our content, FAQs, and customer education

What We're Looking For

• We want someone who understands social media culture and can recognize good content opportunities.

The ideal candidate:

• Is naturally curious and loves interacting with people online
• Has excellent written English
• Understands what makes people stop, comment, share, and respond
• Can distinguish between a normal question and a great content opportunity
• Has strong attention to detail and organization
• Can recognize patterns in customer questions
• Is comfortable working independently
• Has good judgment about what should and should not be posted publicly
• Understands TikTok and Instagram culture

Qualifications

• Previous social media, community management, or customer engagement experience
• Experience managing TikTok or Instagram comments
• Strong spoken & written English
• Familiarity with TikTok, Instagram, and social media trends
• Experience using Google Sheets or similar tools for tracking
• Reliable internet connection and computer

How to Apply:
To submit your application, please send us the following details:

1. Your Resume / CV: Please attach an updated resume outlining your relevant past work history, job responsibilities, key achievements, and tools managed.
2. A ~5-minute Loom Video: Create a video at Loom introducing yourself and walking us through your responses to the following:

• A brief introduction about yourself and your background.
• The social media platforms you have previously managed.
• An example of how you have successfully engaged with an online community.
• 3 example comments from a Pixie social media video that you think would make great video responses, along with a brief explanation of why you chose each one.

💡 Note: Applicants who include the 5-minute Loom video will be given priority in the hiring process.