Email Marketing Specialist (Cordial experience is a plus)
Confidential employer
IMPORTANT: We will only process applications of those who will apply through this link
---------- /apply/tgIT6NfgjH/Email-Marketing-Specialist
Email Marketing Specialist
Philippines Temporary - Remote
Company and Vision
PlanetArt’s vision is to be the leading seller of personalized and make-on-demand products worldwide. We provide consumers with unmatched tools and content and an unparalleled end-to-end customer experience that result in high-quality, meaningful finished products and memorable celebrations of life events.
The company’s brands include the popular FreePrints and FreePrints Photobooks apps and the industry leading SimplytoImpress card and stationery site, as well as Personal Creations, CafePress and ISeeMe! Visit ---------- to learn more about our brands.
We have more than 500 team members across multiple offices, primarily in Calabasas CA, San Diego CA, Woodridge IL, Minneapolis, MN and Pleasanton, CA. We also have team members in two company-owned offices in China, as well as in Europe.
Job Overview
PlanetArt is looking for an Email Marketing Specialist. In this role, you will be responsible for building and executing email and SMS marketing campaigns for CafePress. You will work closely with designers, merchandising teams, and CafePress’ Sr. Email Marketing Manager to bring campaigns to life. If you're an organized problem-solver with a knack for attention to detail, this is a great fit.
This is a fully remote, work-from-home position.
What You'll Do
Key Responsibilities
Build, QA, target, schedule, and deploy email and SMS campaigns in Cordial and Attentive
Execute a promotional email calendar that strategically aligns CafePress products with offers, seasonality, and audience segments
Build promotional offers and promo codes, ensuring correct setup and seamless customer redemption UX
Build and maintain audience segments and suppression lists for targeted messaging
Run A/B tests to inform future campaign strategy
Manage email proofing, QA, render checks, scheduling, and final send parameters
Coordinate with design and merchandising teams to help ensure campaign creatives align with available product inventory and marketing goals
Perform other duties and special projects assigned as needed
What You Should Have
Skills, Qualifications, and Requirements
Required Experience:
3–5 years of hands-on email and SMS marketing experience, including campaign execution within an ESP (Cordial experience a plus)
Familiarity with SMS marketing
Working knowledge of email KPIs (open rate, CTR, CTOR, bounce rate, unsubscribe rate) and e-commerce metrics (revenue, AOV, conversion rate, etc) and what stories they tell to inform campaign optimization
Required Skills:
Campaign Execution: Ability to execute a promotional calendar aligned with seasonal trends, product priorities, and business goals
Email Platforms & Automation: Familiarity with ESPs (Cordial preferred) and SMS platforms (Attentive preferred) for campaign management, automation, and analytics
Audience Management: Experience with segmentation and suppression logic within an ESP to execute campaign targeting based on the customer lifecycle
Communication: Strong written and verbal skills
Bonus Points:
Cordial or Attentive platform experience
Marketing platform certifications
Creative & copywriting experience
Ability to strategically develop promotions, aligning discount, products, and timing for maximum impact
HTML/CSS skills
Who You Are
Highly organized and comfortable managing multiple campaigns in a fast-paced e-commerce environment
A strong collaborator who works effectively with design, merchandising, and cross-functional teams
A proactive communicator who flags issues early and keeps stakeholders informed
Comfortable working remotely across time zones and quick to learn new tools as the stack evolves
What You Can Expect
Working Conditions
Position requires long-term and fully remote work scheduled during US Pacific Time business hours
Position requires regular, continuous use of computer
Position requires regular sitting and standing
Position requires regular interaction with team members through the following methods: phone, Zoom, Slack, or email
Position requires time and screen tracking via Hubstaff
Work From Home Requirements
Own computer (Windows 10 or higher or Mac, at least 8GB RAM and at least Intel i5, Ryzen 5 or M1 processor)
Reliable high-speed internet access
Private, distraction-free environment
Perks
Paid Time Off
Paid US Holidays
Pay Range
Pay Rate: ?72,000 per month
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IMPORTANT: We will only process applications of those who will apply through this link
---------- /apply/tgIT6NfgjH/Email-Marketing-Specialist
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