SEO & Website Optimization Specialist – B2B SaaS / Google Ads Landing Pages

SEO & Website Optimization Specialist – B2B SaaS / Google Ads Landing Pages

Job Description

We are looking for an experienced SEO and Website Optimization Specialist to audit and improve the website of InjazatHR, our cloud-based HR management SaaS platform for companies in Saudi Arabia.

Our immediate objective is to improve the website for both:

Organic Google search performance
Conversion of traffic coming from Google Ads

This is not primarily a backlink-building position. We need someone who can analyze the existing website, identify technical and on-page problems, improve search relevance, and recommend changes that will help turn visitors into qualified B2B demo requests.

Our website is:

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Scope of Work

The successful candidate should be able to:

Perform a complete technical and on-page SEO audit
Research commercial-intent keywords for HR software/HRMS in Saudi Arabia
Review existing Arabic and English keyword targeting
Optimize page titles, meta descriptions, H1/H2 structure, URLs and page content
Analyze Google Search Console performance and indexing
Review GA4 and website conversion measurement
Audit Core Web Vitals, page speed and mobile performance
Review crawlability, indexing, canonical tags, sitemap and robots configuration
Review and implement appropriate schema/structured data
Improve internal linking and site architecture
Identify content gaps and opportunities without creating low-value SEO content
Evaluate existing pages from a Google Ads landing-page perspective
Recommend dedicated landing pages where appropriate
Improve CTA placement, demo-request forms and conversion paths
Work with our web developer to implement required technical changes
Measure improvements after implementation
Particularly Valuable Experience

Preference will be given to candidates with demonstrated experience in:

B2B SaaS or business software SEO, Arabic SEO, Saudi Arabia/GCC search markets, Google Ads landing-page optimization/CRO, Google Search Console, GA4/GTM, and technical SEO.

When Applying

Please do not send a generic SEO application.

Review ---------- before applying and answer the following:

What are the three most important SEO or website problems/opportunities you notice from an initial review?
What would you change before we begin spending money on Google Ads?
Have you previously worked on B2B SaaS/software websites? Please provide examples.
Do you have experience with Arabic SEO or Saudi/GCC markets?
Describe your hands-on experience with Google Search Console, GA4, GTM and Core Web Vitals.
Provide examples or screenshots showing SEO improvements you personally achieved, including before/after results where possible.
State clearly which work you personally performed, rather than work completed by other members of a team.
What is your hourly rate?
Approximately how many hours would you expect to spend on the initial audit and highest-priority improvements?

Please include your CV and portfolio.

Important

We are interested in measurable business results, not simply increasing traffic or Domain Authority.