Experienced Meta Ads Specialist

We’re an education-focused company seeking an experienced Meta Ads Specialist to manage, optimize, and scale Facebook and Instagram advertising campaigns.

This is a flexible, long-term part-time opportunity. Working hours may vary between 2 and 4 hours per day, depending on campaign needs and performance.

Key Responsibilities
Develop, launch, and manage Meta advertising campaigns
Create campaign strategies and structured testing plans
Test audiences, creatives, offers, copy, and landing pages
Monitor and optimize CPA, CPL, CTR, ROAS, and conversion rates
Identify wasted ad spend and profitable scaling opportunities
Install and troubleshoot Meta Pixel, CAPI, and conversion tracking
Analyze campaign data and provide clear performance reports
Recommend new strategies based on campaign results
Coordinate with the founder and creative team
Requirements
At least 2 years of hands-on Meta Ads experience
Proven results with lead-generation, education, coaching, or digital-product campaigns
Strong knowledge of Ads Manager, Meta Pixel, CAPI, attribution, and tracking
Ability to analyze performance and make optimization decisions independently
Familiarity with landing pages and conversion funnels
Strong communication and reporting skills
Experience with GoHighLevel is a plus
Portfolio, campaign screenshots, or verified performance results are required
Preferred Candidates

Candidates who are currently managing Meta Ads for other companies or clients will have an advantage, as this demonstrates active, hands-on experience.

You should also stay informed about:

Meta algorithm and platform updates
New advertising features and campaign structures
Changes in targeting, tracking, and attribution
Current creative trends and testing strategies

Any confidential client information may be hidden from submitted screenshots.

Compensation

$10–$25 USD per hour, based on experience, portfolio quality, campaign results, and the advertising budgets previously managed.

Higher rates may be offered to candidates who can demonstrate consistent results while managing and profitably scaling significant monthly ad spend.

How to Apply

Please submit your application and initial information directly through OnlineJobs.ph.
Shortlisted candidates will receive further instructions through the platform.