Semi - Senior Video Editor
Confidential employer
We are looking for a Video Editor who has cut their teeth in high-performance, revenue-driven creative environments — not just polished brand content. You'll be editing ad creative and VSLs (video sales letters) designed to convert cold traffic into buyers, with a deep understanding of Direct Response principles: hooks, pacing, retention curves, and how editing choices tie directly to CPA, ROAS, and hold-rate metrics.
Key Responsibilities :
Edit high-volume performance ad creative (UGC-style, testimonial, and produced ads) optimized for Meta, TikTok, and YouTube
Produce and edit long-format VSLs (5–20+ minutes) that maintain viewer retention through structured DR storytelling arcs
Apply pattern interrupts, text overlays, captions, and pacing techniques proven to reduce drop-off in the first 3–5 seconds and sustain watch time
Collaborate closely with DR copywriters and strategists to translate scripts/storyboards into scroll-stopping, conversion-focused edits
Iterate quickly based on performance data — knowing which creative levers to pull when an ad underperforms (hook, pacing, CTA placement, proof stacking)
Maintain a fast production cadence to support ongoing creative testing (multiple variants/hooks per concept)
Organize and manage a versioning system for creative testing (hook swaps, CTA swaps, length variants)
Ensure brand and message consistency while prioritizing performance over polish when the two are in tension
Requirements:
2+ years editing for DTC/e-commerce brands in a performance marketing context (not agency reels or brand films)
Demonstrated experience with Direct Response advertising — can explain concepts like hook-retention-offer structure, proof stacking, or objection handling in video form
Portfolio must include examples of long-format VSLs or advertorial-style video content, not just short-form social cuts
Strong command of Adobe Premiere Pro (After Effects a plus); comfortable with caption tools (e.g., CapCut, Submagic) and rapid-turnaround workflows
Understanding of platform-specific creative requirements (Meta feed/story specs, TikTok native style, YouTube pre-roll pacing)
Ability to read basic ad performance metrics (hook rate, hold rate, CTR) and adjust editing decisions accordingly
Strong communication skills in English; comfortable receiving frequent, iterative feedback
Nice to Have:
Experience editing for health, wellness, or physical product brands
Familiarity with older or health-concern-driven customer audiences (e.g., orthopedic, foot health, mobility products)
Basic motion graphics or sound design skills
Experience testing creative for markets outside the US (e.g., Germany/EU)
How to Apply
Please complete the application form using the link below:
Application Form : ----------
Please make sure to include your updated resume/CV and portfolio with your application.
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