Executive Marketing Specialist – AI-Powered Growth & Digital Marketing

Executive Marketing Specialist – AI-Powered Growth & Digital Marketing
Company: ----------
Position: Executive Marketing Specialist / Head of Growth Marketing
Location: Remote or Hybrid
Employment Type: Full-Time or Contract-to-Hire
About ----------
---------- is an entertainment platform focused on helping users discover and purchase tickets for a wide variety of events and experiences, including:

• Sports events
• Music concerts
• Movies
• Live entertainment
• Special events
• And other entertainment experiences

We are seeking an experienced, innovative, and highly results-driven Executive Marketing Specialist to lead the growth and marketing strategy for our platform.
This is not simply a social media management position. We are looking for a strategic marketing professional who understands how to combine AI, automation, digital advertising, content creation, data analytics, and growth marketing to efficiently acquire users and scale a digital platform.
The Opportunity
The Executive Marketing Specialist will be responsible for developing and executing a comprehensive marketing strategy designed to increase brand awareness, attract qualified users, drive ticket sales, and maximize return on marketing investment.
The ideal candidate understands how to build an efficient marketing engine—from creating compelling advertising content with AI to developing high-converting funnels, managing paid campaigns, optimizing customer acquisition costs, and continuously improving performance based on real data.
We are looking for someone who asks:
“How can we acquire more customers at the lowest possible cost while maximizing lifetime value and revenue?”
If that is how you think, we want to hear from you.
Key Responsibilities
AI-Powered Content & Advertising

• Use artificial intelligence tools to create high-quality advertising content, including images, videos, copy, social media content, and marketing campaigns.
• Develop creative campaigns that promote entertainment events and attract new users to ---------- .
• Continuously test AI tools and marketing technologies that can improve efficiency, reduce costs, and increase campaign performance.
• Develop scalable systems for producing marketing content quickly and consistently.

Digital Advertising & User Acquisition

• Develop, launch, manage, and optimize paid advertising campaigns across platforms such as:

o Google Ads
o Meta/Facebook and Instagram
o TikTok
o YouTube
o X and other relevant advertising channels

• Identify the most cost-effective channels for acquiring new users.
• Manage advertising budgets efficiently and focus on measurable return on investment.
• Test audiences, creatives, messaging, offers, landing pages, and advertising strategies.

Marketing Funnels & Conversion Optimization

• Design and optimize complete customer acquisition funnels.
• Develop landing pages and campaigns that convert visitors into registered users and ticket buyers.
• Implement lead generation, retargeting, email marketing, SMS marketing, and customer re-engagement campaigns.
• Improve conversion rates at every stage of the customer journey.
• Identify where potential customers drop off and develop strategies to improve performance.

Social Media & Brand Growth

• Develop and execute a comprehensive social media growth strategy.
• Create campaigns designed to increase followers, engagement, website traffic, and conversions.
• Identify opportunities for viral marketing, influencer partnerships, affiliate marketing, and strategic partnerships.
• Build a strong and recognizable brand presence across relevant digital channels.

Analytics, Strategy & Performance

• Track and analyze key marketing metrics, including:

o Customer Acquisition Cost (CAC)
o Return on Ad Spend (ROAS)
o Conversion Rates
o Cost Per Lead
o Cost Per Acquisition
o Customer Lifetime Value
o Website Traffic and User Growth
o Ticket Sales and Revenue

• Provide regular reports and recommendations based on marketing performance.
• Use data to determine where marketing dollars should be invested.
• Continuously identify opportunities to reduce costs and improve marketing efficiency.

How to Apply
Please submit your resume along with a brief explanation of:
1. Your experience in growing a digital platform, e-commerce business, marketplace, or similar company.
2. The AI tools and marketing technologies you currently use.
3. Examples of successful advertising campaigns or growth strategies you have managed.
4. Your approach to acquiring customers in the most cost-effective and scalable way possible.
5. Any relevant case studies, portfolio examples, campaign results, or measurable achievements.
Read More:
What We Are Looking For
The ideal candidate will have:

• Significant experience in digital marketing, growth marketing, performance marketing, or executive-level marketing leadership.
• Demonstrated experience growing a digital platform, marketplace, e-commerce business, entertainment company, ticketing platform, or similar online business.
• Strong experience using AI tools for marketing, advertising, content creation, automation, and campaign development.
• Experience creating and optimizing paid advertising campaigns.
• Strong knowledge of marketing funnels and conversion optimization.
• Experience with social media advertising and organic growth strategies.
• Experience with analytics platforms, tracking, attribution, and performance reporting.
• A strong understanding of SEO, email marketing, retargeting, and customer acquisition.
• Excellent creative, analytical, and strategic thinking skills.
• The ability to work independently and take ownership of growth objectives.
• A strong focus on measurable results rather than simply generating activity.

Preferred Qualifications
Experience in one or more of the following areas is highly desirable:

• Entertainment
• Ticketing
• Sports
• Music
• Events
• E-commerce
• Marketplaces
• SaaS
• Consumer technology platforms

Experience with AI-powered marketing tools, automation platforms, CRM systems, analytics tools, and conversion optimization technologies is also strongly preferred.
How Success Will Be Measured
The successful candidate will be evaluated based on measurable results, including:

• Growth in registered users
• Growth in qualified website traffic
• Reduction in customer acquisition costs
• Increased conversion rates
• Increased ticket sales and revenue
• Improved return on advertising spend
• Growth of ---------- 's social media presence and brand awareness
• Development of scalable, efficient, and cost-effective marketing systems

Why Join ---------- ?
This is an opportunity to play a key role in building and scaling an innovative entertainment platform.
We are looking for a marketing leader who is excited about using AI, creativity, technology, automation, and data-driven strategies to build a powerful customer acquisition engine.
The right candidate will have the opportunity to make a significant impact on the growth of the company and help shape the future marketing strategy of ---------- .