Expert Media Buyer / Performance Marketer (Meta & Google Ads) - NYC Real Estate & PropTech

About Us
Finding a home is often the biggest financial decision a person makes, yet navigating the process shouldn't feel complicated. At ---------- , we operate a specialized real estate and PropTech platform that connects buyers directly with quality residential properties across New York City. Our mission is straightforward: pairing prospective buyers with ideal homes while accelerating the local real estate market through smart, data-backed execution.
As we scale our digital acquisition channels, we need a high-performing Media Buyer who thrives on numbers and execution to take charge of our paid traffic channels. If you are looking to make an immediate impact on a growing platform, we'd like to talk.

About the Role
In this position, you will directly drive company growth. Your day-to-day focus will center on acquiring high-intent prospective buyers, evaluating campaign metrics, testing fresh advertising frameworks, and generating qualified leads for our New York property portfolio.

Key Responsibilities

• Build, launch, and manage scalable paid campaigns across Meta (Facebook /Instagram) and Google Ads while navigating complex housing compliance requirements.
• Test new creative angles, ad copy, landing page variations, and audience segments continuously to lower acquisition costs for home buyers and property investors.
• Monitor performance daily, keeping a close eye on CPA, CPL, and ROAS targets to hit key growth milestones consistently.
• Handle monthly media spend at scale ($100k+), shifting budgets dynamically toward top-performing ad sets.
• Deliver straightforward weekly reports and actionable insights to leadership, helping stakeholders make fast, data-driven operational decisions.

Minimum Qualifications & What You Must Bring

• At least 2 to 5 years of hands-on experience managing performance-driven ad campaigns with large monthly budgets.
• Advanced proficiency in Meta Ads Manager alongside Google Ads (Search & Performance Max); prior background with TikTok Ads is an added bonus.
• Strong analytical mindset—you obsess over core metrics including CTR, CPC, Conversion Rate, and Cost Per Lead.
• Background in high-ticket lead generation, real estate, e-commerce, or D2C sectors, particularly within the US market.
• Self-driven work ethic, proactive communication skills, and an independent approach to solving complex marketing challenges.

Perks and Benefits

• 100% Remote Flexibility: Complete freedom to work from your preferred home office anywhere in the Philippines.
• Competitive Base Salary + Performance Bonus: We offer an attractive monthly base fee paid in USD, combined with a lucrative performance-based incentive structure. Your total earning potential is tied directly to the success and scalability of our campaigns.
• Health & Wellness Allowance: A monthly health allowance provided to support your choice of private medical insurance or personal wellness plans.
• Year-End Performance Reward: A dedicated year-end bonus structure to recognize your long-term commitment and contributions to our project’s growth.
• Flexible Time Off (FTO): A balanced approach to leave that respects your need for rest, including flexibility during major Philippine holidays.
• High-Impact Growth: Opportunity to lead digital acquisition for a fast-scaling US PropTech brand. You will work on high-ticket real estate campaigns with significant ad budgets, providing a massive boost to your professional portfolio.
• Seamless Payment Process: Reliable, transparent, and prompt payment cycles through industry-standard platforms (e.g., Deel, Wise, or direct wire).

Required Skills

• Paid Media Strategy & Media Buying
• Meta Ads Manager & Google Ads (Search/Pmax)
• Conversion Rate Optimization (CRO)
• Data Analytics & Performance Reporting

Jobs Summary
JOB LEVEL
Senior / Expert Specialist

JOB CATEGORY
Marketing and Advertising

EDUCATIONAL REQUIREMENT
Bachelor’s Degree (or equivalent practical experience)

INDUSTRY
Real Estate / PropTech / Internet

VACANCY
12 opening

WEBSITE
----------

OFFICE ADDRESS
767 Fifth Ave, New York, NY 10153