Lead Generation

Virtual Assistant (VA) – Lead Generation & Appointment Setter (Remote)

About the Position

We are seeking a highly organized, motivated, and results-driven Virtual Assistant to support our growing real estate investment, development, and sales company. This role focuses on lead generation, outbound calling, CRM management, research, and appointment setting for investment land, off-market properties, multifamily investments, builders, developers, and residential property sales.

The ideal candidate is detail-oriented, comfortable speaking with property owners and investors, and capable of managing leads from initial research through appointment scheduling while maintaining an organized CRM.

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Key Responsibilities

Lead Generation

• Research and generate leads for:
• Vacant land owners
• Absentee property owners
• Multifamily property owners
• Builders and developers
• Investment properties
• Off-market properties
• Residential property sales
• Build and maintain targeted lead lists.
• Verify and organize lead information for accuracy.
• Continuously identify new investment and sales opportunities.

Outbound Calling

• Call landowners regarding potential selling opportunities.
• Contact expired listings.
• Call FSBO (For Sale By Owner) leads.
• Follow up with investor leads.
• Contact buyers and sellers when needed.
• Qualify leads using company-provided scripts.
• Build relationships with property owners and investors.
• Gather property information and motivation from potential sellers.

CRM Management

• Transfer all newly generated leads into the company CRM.
• Enter all call notes and conversation details immediately after each call.
• Update lead status after every interaction.
• Tag and categorize leads by:
• Investment Land
• Residential
• Multifamily
• Commercial
• Builder/Developer
• Buyer
• Seller
• Investor
• Schedule follow-up reminders.
• Keep the CRM accurate, organized, and updated daily.
• Track every lead from initial contact through closing.

Appointment Setting

• Schedule appointments with qualified sellers, buyers, landowners, and investors.
• Book appointments directly onto the company calendar.
• Confirm appointments with clients.
• Coordinate schedules with the sales team.
• Follow up with leads who are not yet ready to schedule.

Daily Administrative Tasks

• Maintain organized lead databases.
• Track daily activity and productivity.
• Provide daily reports on:
• New leads generated
• Calls completed
• Appointments scheduled
• CRM updates
• Follow-up activities
• Ensure all tasks are completed accurately and on time.

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Qualifications

• Excellent written and verbal English communication skills.
• Strong phone and customer service skills.
• Comfortable making outbound calls.
• Excellent organizational and time management skills.
• Detail-oriented and dependable.
• Experience using CRM systems (GoHighLevel, Podio, HubSpot, Salesforce, etc.) is preferred.
• Real estate experience is a plus but not required.
• Reliable computer and high-speed internet connection.
• Ability to work independently and meet daily goals.

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Compensation

• Hourly pay
• Performance-based bonuses
• Flexible remote schedule
• Ongoing training and mentorship
• Opportunities for advancement within a growing real estate investment and development company

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Ideal Candidate

We are looking for someone who is:

• Self-motivated
• Organized
• Reliable
• Comfortable speaking with property owners
• Detail-oriented
• Goal-driven
• Able to multitask efficiently
• Passionate about real estate and helping grow a successful business

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How to Apply

Please submit:

• Your resume
• A brief introduction about yourself
• Any experience with real estate, lead generation, cold calling, or CRM systems
• A 1–2 minute voice recording introducing yourself (preferred)

Join our team and play a key role in helping us source investment land, investment properties, off-market opportunities, and residential property sales while managing the entire lead process—from lead generation and outbound calls to CRM management and appointment scheduling.