Meta Ads Manager & Media Buyer (Supplement DTC/Ecommerce)

We are Electro, a hydration brand selling across Shopify, Amazon, and TikTok Shop. We make liquid-core electrolyte chewing gum. We are looking for one experienced Meta Ads Manager and Media Buyer to take over paid social for two brands in the supplement space, our main one being Electro Gum.

This role is for someone who genuinely lives in Meta Ads Manager. Not a generalist marketer, but a media buyer who can read an account, know what to touch first, and move budget with confidence. You will be managing real spend across two accounts, so we care about experience and judgment, not theory.

Add the words Blue Raft in the subject line of your response, so we know you read this thoroughly. Applications without this will not be reviewed.

Main Responsibilities:

Manage and optimize Meta ad accounts for two supplement brands

Structure and run creative testing as we push out new video ads every week

Split budget between testing new creative and scaling what already works

Cut losing ad sets fast and double down on winners

Monitor ROAS, CPA, and spend daily and keep accounts healthy

Report on performance and flag issues before they become problems

Communicate through Slack

Who we are looking for:

Real hands-on experience managing Meta ad accounts, ideally larger spend accounts

Strong grasp of creative testing, CBO vs ABO, audience structure, and scaling

Can diagnose a messy account and prioritize what to fix first. Also, include the words Green Apple somewhere in your written application so we know you read the full post.

Experience in ecommerce, DTC, supplements, or health and wellness is a big plus

Comfortable owning real budget and being held to real numbers

Workflow & Delivery:

Follow clear briefs and stick to the strategy

Keep accounts organized and clean for team review

Deliver consistent optimization and communication every day

Comfortable using AI tools as part of your workflow to move faster

Requirements:

Proven Meta ads experience with accounts you can actually show us

Reliable high-speed internet (non-negotiable)

Strong attention to detail and sound judgment under real spend

Proficient in written and spoken English

Ability to follow instructions without needing them repeated

Previous DTC or ecommerce media buying experience