Business Development Representative (BDR) – Social Media Agency

The Social Desk is a Florida-based social media management company helping established businesses and personal brands build a stronger, more consistent online presence.

We're looking for a part-time Business Development Representative (BDR) who is excellent at research, written communication, and follow-up. Your primary responsibility will be identifying qualified businesses, starting personalized conversations with decision-makers, and booking qualified discovery calls for our Founder.

What You'll Do

• Research businesses and identify qualified prospects
• Find business owners and other relevant decision-makers
• Review company websites, Google presence, and social media accounts to identify opportunities
• Conduct personalized outreach through Facebook , Instagram, LinkedIn, and email
• Start conversations with prospects and ask basic qualifying questions
• Follow up consistently with prospects who haven't responded
• Book qualified discovery calls for our Founder
• Maintain accurate prospect records, notes, follow-up tasks, and pipeline stages in HubSpot
• Provide a complete handoff for every meeting you book

What You Will NOT Be Doing

• Cold calling
• Closing sales
• Negotiating pricing
• Sending hundreds of generic or spam messages

This is a research-driven, personalized business development role. We care more about the quality of the conversations and meetings you generate than how many messages you send.

You'll Be a Great Fit If You

• Have previous experience in business development, appointment setting, lead generation, or outbound sales
• Write excellent conversational English
• Are comfortable communicating with U.S.-based business owners and executives
• Know how to research a company before contacting them
• Can personalize outreach instead of relying on generic scripts
• Are persistent with follow-up without being pushy
• Are highly organized and comfortable working independently
• Have experience with HubSpot or another CRM
• Are comfortable using Facebook , Instagram, LinkedIn, Google, and email for prospecting
• Pay close attention to details and document your work consistently

Experience working with a U.S.-based company, marketing agency, social media agency, or B2B sales team is a plus.

Schedule

Approximately 10 hours per week to start. This is a long-term opportunity for the right person, with the potential for additional hours and responsibility based on performance.

How Success Is Measured

This is an outcome-focused position. Your primary KPI is qualified meetings booked—not the number of messages you send.

After the initial ramp-up period, the target for this position is approximately 6–8 qualified meetings per month.

A qualified meeting means a conversation with a real decision-maker at a business that fits our target customer profile, has an identifiable social media opportunity, and has been properly researched and documented before the meeting.

To Apply

Please include:

1. A brief description of your previous BDR, appointment-setting, lead-generation, or sales experience.
2. Which CRMs you've used.
3. Which prospecting channels you've used (Facebook , Instagram, LinkedIn, email , etc.).
4. An example of how you would research a business before sending them a cold message.
5. Your current availability and how many hours per week you can commit.